Monday, 8 August, 2022
TopicCoca-Cola

Topic: Coca-Cola

Thums Up — Legendary Indian cola that beverage giant Coca-Cola tried to ‘kill’

Thums Up was bought by The Coca-Cola Company from Parle in 1993. It was widely believed that this acquisition was a way to diminish any competition Coke faced.

US jails Chinese origin, ex-Coca Cola staff for stealing expensive trade secrets to help China

Michigan woman Shannon You was convicted of appropriating secret formula to create anti-contamination coating for food containers.

RimZim, popular desi jeera drink bought and relaunched by Coca-Cola before it lost all fizz

Launched by Parle, RimZim's unique jeera flavoured soda was popular in the 1980s. It was acquired by Coca-Cola in 1994 and relaunched in 2018, but the revamped drink failed to catch on.

No, Virat Kohli needn’t imitate Ronaldo. He shows ‘more guts’ on and off the field

Whether it’s standing up for Steve Smith or breaking the mould of chauvinism over targeting of Anushka Sharma or giving up Pepsi contract, Virat Kohli has done it all.

SRK, Salman, Kohli… Unlike Ronaldo, Indian celebs have endorsed junk food for years

Tobacco, cigarettes, soft drinks, junk food — Bollywood actors and Indian sports personalities have never shied away from appearing in advertisements for unhealthy items.

Ronaldo’s Coke snub is a start. Over to Indian celebs to tell us ‘darr ke aage obesity hai’

There is now hope that Cristiano Ronaldo's Euro 2020 press conference act could mean that Ajay Devgn or Shah Rukh Khan won't be able to do a ‘Zubaan kesari' and sell us Vimal Elaichi.

BJP vs opposition is just like Coke vs Pepsi. Catch-up Hindutva won’t work

India’s opposition must stop playing catch-up politics and reposition their brand — like Avis did against Hertz, or how Volkswagen Beetle countered big American cars.

Coca Cola says no plans to enter cannabis market after ‘rumours’ surged over YouTube video

Coca-Cola said in 2018 that it was looking at the cannabis drinks market. The news fueled stock gains for companies like Aurora Cannabis Inc.

How Coke came to be known as Thanda and will now be synonymous with Ilaiyaraaja

Legendary music composer Ilaiyaraaja is all set for his ad world debut with a jingle for the beverage giant.

The sarkari cola: How Janata govt launched its own fizzy drink after Coca-Cola left in 1977

Unofficially known as ‘sarkari cola’ or ‘satattar’, Double Seven was manufactured and marketed by the govt-owned makers of Modern breads.

On Camera

YourTurn

Opposition leaders protest outside Parliament | Representative image | ANI

Confused, aimless—why Opposition parties live up to Ronen Sen’s ‘headless chicken’ remark

From ‘compromising national security’ to 'playing havoc' with institutions, the Opposition continues to attack Modi while failing to reflect on own actions.
A suspension pylon in Tamil Nadu | Commons

You thought power subsidy is a Delhi-Punjab problem? Check out Tamil Nadu’s power sector mess

RBI data shows Indian discoms owe power generation firms over Rs 4.5 lakh crore, almost a third of which is owed by Tamil Nadu, where power subsidy cost is twice that of food subsidy.

Defence

The Flying Dolphin — how a former Indian Navy submariner qualified as a commercial pilot 

Vivek Chaudhary retired from the Indian Navy in 2017 after serving on the  Short-Service Commission. After that, his dreams took flight. 

In Kashmir 3 years on, 3 positive changes, 3 things that should’ve happened & 3 that got worse

Kashmir as a crisis has fallen off our headlines and from the top of our collective minds. Which is precisely the most important change for the better.
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