For the Rishi Sunak govt, the key to solving the migrant issue lies not in careful policy-making or international cooperation but in using the TikTok algorithm for ‘dystopian sponcon’.
Influencer Cell is the new IT Cell in Madhya Pradesh and Rajasthan. But YouTubers and Reel makers being wooed by parties are worried about the generation that can switch loyalties with one swipe.
Each district unit will identify 100 influencers & senior leaders will meet them personally to win them over so they can promote Modi govt's work, say BJP members.
21-yr-old Indian-Canadian Instagram star and TikTok celebrity Megha Thakur, who died this week, subverted the expectations of a content creator by opening up her mind and heart.
Aamir Khan and Kiara Advani featured in an ad for a bank and raised heckles of many. But the main issue with the ad was that the actors promoted a bad riding habit.
A set of guidelines, likely to be released by Consumer Affairs Ministry this month, will cover paid content, social media promotions & levy Rs 10 lakh-50 lakh in fines for negligence.
An influencer marketing campaign is not just getting mentioned in the digital sphere, it’s about building a strong connection with the target audience & converting that into sales.
It starts with a ‘like’ on an influencer’s post—then come Instagram ads, Reels, and before you know it, 'glowing' skin becomes your bait. Only if we knew better.
The issue of inequality has assumed the blazing limelight at a time when inequality in India is said to be higher than it was in the British Raj. It's a ripe situation for half-truths and incendiary statements.
Speaking at launch of economist Surjit Bhalla’s book, S Jaishankar also highlights Gen Z’s engagement with ‘reel culture’, which has 'promoted awareness, created interest in many subjects'.
Germany’s erstwhile Christian Democratic Union govt, led by Angela Merkel, prevented sale of small arms to police forces in states they perceived had ‘bad human rights record’.
A theme has not yet emerged for BJP & people see lack of a contest, which makes it unexciting. For all these reasons, 2024 is turning out to be an unexpectedly theme-less election.
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