Tuesday, 7 December, 2021
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Covid or Netflix, nothing can stop theatre. Hyderabad’s Qadir Ali Baig Festival shows why

The cultural space in India may be contested, but theatre is certainly not cancelled. What's unfortunate is the 'bechara' tag that theatre persons should have countered long ago.
File photo | Dolly Thakore | Facebook

When Alyque Padamsee and I went public, I was shunned. But Alyque wasn’t: Dolly Thakore

In her memoir, veteran theatre personality Dolly Thakore writes candidly about love, sex, infidelity, motherhood, commitment, and heartbreaks.
Illustration by Soham Sen | ThePrint

The KamaSutra ad that changed the role of condoms in India from functional to pleasurable

Depicting a sensuous Pooja Bedi in the shower, the 1991 ad was a landmark for being the first in India to show the contraceptive as a tool of pleasure.
Illustration by Manas Gurung/ThePrint

Liril and Lalitaji: A tale of two ads and how they captured India’s attention

The two ads created by Alyque Padamsee showed India at the cusp of change.
Alyque Padamsee dies at 90

Alyque Padamsee, the ad genius who kept advertisements simple and direct

Alyque Padamsee, who died Saturday, was also a theatre personality & played Jinnah to Ben Kingsley’s Gandhi in the 1982 Oscar winner
A screengrab from the KamaSutra ad featuring Pooja Bedi

भारत का पहला ‘सेक्सी’ कंडोम विज्ञापन और उसकी खट्टी-मीठी यादें

भारत में कंडोम के पहले विज्ञापन पर विज्ञापनगुरु अलिक पदमसी की टिप्पणी और दर्शकों की प्रतिक्रिया
A screengrab from the KamaSutra ad featuring Pooja Bedi

How India reacted to its first ‘sexy’ condom ad

Ad guru Alyque Padamsee talks about how the first condom ad in India came to be and the audience reaction to it.
Illustration: Ramandeep Kaur | ThePrint

Bezos, Branson & Musk — Are billionaires popularising space travel or just on an ego trip?

Jeff Bezos will travel to the edge of space in his New Shepard aircraft — more than a week after billionaire Richard Branson defeated him in a fast developing space race.