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#BoycottTanishq trends after ad on Hindu-Muslim marriage accused of promoting ‘love jihad’

The 45-second Tanishq ad shows a Muslim family celebrate a traditional South Indian baby shower ceremony for pregnant daughter-in-law.

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New Delhi: An advertisement by Titan Group’s Tanishq Jewellery featuring an interfaith married couple has received severe backlash on Twitter, with ‘#BoycottTanishq’ among the top trends Monday.

More than 17,000 people tweeted with the hashtag calling for a ban on the advertisement and a boycott of the jewellery brand.

The advertisement, which was released on 9 October, shows a Muslim family preparing a traditional Hindu baby shower for their pregnant Hindu daughter-in-law.

Several users on the site accused the jewellery brand of promoting ‘love jihad and ‘fake secularism’ through the advertisement.

Following the backlash the YouTube link for the ad was made private, making it unavailable for people to view it.

‘Love jihad’ is a term coined by Hindu fundamentalist groups to refer to an alleged campaign by Muslims to convert Hindu girls in the guise of love.

ThePrint reached Tanishq’s public relations officer for a comment via email but did not receive a response till the time of publishing of this report.


Also read: For VHP, Bollywood Khans’ Hindu wives, New Year & birthday parties help spread ‘Love Jihad’


Promotion for new jewellery line

The advertisement by Tanishq promoted a new jewellery line called ‘Ekatvam‘.

In the 45-second advertisement, members of a Muslim family can be seen celebrating a traditional Hindu ceremony for their daughter-in-law who appears to be a South Indian.

The ceremony is called Seemantham or Valaikaapu where first-time mothers or recently-expecting mothers are given gold ornaments and food, and at times sandalwood is applied on their hands and faces, to pray for her safe delivery and happy life. It is typically celebrated in Andhra Pradesh, Tamil Nadu, Karnataka and Telangana.

The description of the video on YouTube also notes, “She is married into a family that loves her like their own child. Only for her, they go out of their way to celebrate an occasion that they usually don’t. A beautiful confluence of two different religions, traditions, cultures.”

The video has got more dislikes than likes on YouTube, with more than 2,000 people disliking the video and only 545 people liking it. The comments section has been disabled.

In the past, a Surf excel advertisement had also received backlash after it sought to promote its brand showing Hindu-Muslim harmony. Those criticising the advertisement called it “Hindu-phobic” and that it promoted “love jihad”.


Also read: 87% Indians find disclaimers in ads difficult to read, view or hear, survey finds


 

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504 COMMENTS

  1. My dear secular KANISQ, several Hindu lovers stories like ANKIT SAXENA, who was murdered in broad day light on Delhi road by family members of his girl friend Shehzedee, bacause muzlim rule book sharia denounces love between a muslim woman and a non-muslim boy, after the lynching, Shehzedee was so shell shocked by this happening that she left her father’s home with her younger sister to live on her own in Delhi, are neglected for a sick version of secularism.

    These true stories are always neglected in the secular stories of communists like Revati Krishnan, thats why, they are called COMMU-NEECHES and always insult a martyr of Hindu boy-muslim girl interfaith love.

  2. From what I see, Hindu upper caste men are enraged why Hindu upper caste girls want to marry Muslims, but Muslim girls do not want to marry Hindus. They want an equivalence, otherwise they think Muslim men are plotting a ‘love jihad’. There is no such term in the Quran, it is a Hindu fabrication.

    As to why more Hindu girls marry Muslims, there may be other reasons – such as Hindu girls like Muslim boys. You should go and ask them why. No Hindu girl has complained of ‘love jihad’.

    A few years back, the IAS topper was a Dalit girl, and the runner up was a Muslim. They met at the award ceremony. Somehow they liked each other and got married. Then no one shouted about ‘love jihad’. No upper caste would marry a Dalit. The Dalit girl’s family and the Muslim’s family did not have objection.

    Hence, the problem is specifically when a high caste girl marries a Muslim. Then the cheddis burn.

    We should close the debate with the conclusion : as long as Hindu men wear cheddis and parade with stick and violence, educated Hindu women will be put off and run away from them.

        • HAHAHA, DEAR HOPELESS MENTAL CASE R0SGULLA, YOUR LAST HOPE IS TO CHANGE YOUR AMM00’S HABBIT TO LOOK FOR NEW NEW CUTLETS, AND TO CHANGE HABBIT TO INTACT THING, AND RECREATE YOU.

    • When muzlim girls marry Hindu boys, then heart of muszims like rosgulla burn, bacoz it it defers their script sharia, so they go for lynching of hindu lovers like ANKIT SAXENA, murdered in broad day light on Delhi road by family members of his girl friend Shehzedee, after the lynching Shehzedee was shell shocked and left her father’s home with her younger sister to live on her own in Delhi.

      Seems born loser guys like rosgolla is shell shocked by this incident and speaks aan-shaan to manage his lost community pride.

        • Hindus are into floating fake news. I do not give any credence to Ankit Saxena.

          Republic TV said 3 Hindu holymen were murdered in Palghar by Christians acting on the orders of Sonia and the Vatican.

          They said the Tablighis did a corona jihad. The chai wallah did a Trump show and Ahmedabad became a hotspot.

          Aaarti Lalchandani, a Hindu doctor no less, made false claims that Muslims spat on health workers.

          The Hindus believe all this. They spread fake news through social media and main media.

          Like that, I do not give credence to this Ankit Saxena story. It is just whataboutery. After the Katua rape of a 8 year old Muslim girl in the temple by a beastly priest and his son and nephew, some days later some website talked about a Hindu girl being violated in a Muslim seminary. That diversionary fabrication did not catch on.

          Many Hindus have become untrustworthy. Their character has been spoilt by the RSS and the BJP. It is difficult for them to come out of it.

        • IRREPARABLE MENTAL CASE CUTLET ROSGULLA DOES NOT KNOW SLAIN MARTYR ANKIT SAXENA,

          AND DOES NOT WANT TO KNOW ALSO, BECAUSE HE CANNOT GOOGLE TO FIND HIM,

          BUT HE CAN SPREAD FALSE STORIES ON HIND00S TO SPREAD IMAGINARY BLAME, SEEMS HE IS A CUTLET COMMUNIST

          OBVIOUSLY HE DOES NOT KNOW PARIS BEHEADING OF TEACHER BY A CUTLET GUY, MAD JUST LIKE HIM.

        • HAHA RASGOLLA, HALF CUTLETS ARE INTO FLOATING FAKE NEWS. I DO NOT GIVE ANY CREDENCE TO AND AAARTI LALCHANDANI NEWS BLUFF, ALSO PROPAGANDA FOR COMMUNITY OF PEACE MESSAGE.

          TRUELY HALF CUTLET ORGANIZED 3 HINDU HOLYMEN WERE MURDERED IN PALGHAR BY CHRISTIANS ACTING ON THE ORDERS OF SONIA AND THE VATICAN.
          THE CUTLETS DID A CORONA JIHAD. THE WAHABI CUTLET DID A IMRAN SHOW AND POK BECAME A HOTSPOT.

          THE HALF CUTLETS BELIEVE ALL THIS. THEY SPREAD FAKE NEWS THROUGH SOCIAL MEDIA AND MAIN MEDIA.

          AFTER THE MUMBAI SHAKTI MILLS GANG RAPE OF 2 HINDU GIRLS ON TWO OCCATIONS BY 3 BEASTLY CUTLETS AND JISHA BEASTLY RAPE AND BEASTLY MURDER CASE BY AMEERUL ISLAM IN KERALA, JUVENILE CUTLET ABDUCTION & RAPE OF 11-YEAR-OLD HINDU CHILD IN MADRASA NEAR DELHI’S GHAZIPUR, MANDSAUR RAPE CASE: MADHYA PRADESH COURT’s PRONOUNCING DEATH SENTENCE FOR TWO ACCUSED CUTLETS OF RAPING 8-YEAR-OLD, ALL HAD CHANGED.
          MANY HALF CUTLETS HAVE BECOME UNTRUSTWORTHY. THEIR CHARACTER HAS BEEN SPOILT BY THE CONGRES AND COMMUNISTS. IT IS DIFFICULT FOR THEM TO COME OUT OF IT.

          RASGOLLA SEEMS ONE OF THEM.

      • DEAR PRINT MODERATOR, WE DONOT UNDERSTAND WHY ARE NEGALECTING SO MANY COMPLAINS AND YOU ALLOWING THIS DIRTY CRUDE PERSON TO CONTINUE HIS HATE SPEECHES ?

        DO YOU NOT HAVE ANY POLICY FOR BLUFFS AND HATE SPREAD AGAINST COMMUNITY?

        NOT ONLY HE IS SPREADING HATRED AGAINST COMMUNITY, HE IS INSULTING INDIVIDUALS AS WELL AND USES UNETHICAL / UNFAIR / DEROGATORY WORDS, AND DISTORTS THE ENTIRE PROCESS OF DISCUSSION.

        WHY ARE YOU ALLOWING HIM? CAN YOU EXPLAIN???

    • Imprudence and shamelessness as that of yours have no cure. How strongly I wish you are shown the exit from the print’s commenting forum- sooner it is the better.

    • R0SG0LLA,

      THAT’s WHY IT IS A HOPELESS MENTALLY UNUSABLE CONDITION FOR YOU NOW AND YOU HAVE ONLY ONE CURE, TELL YOUR BURQA CLAD M0M TO RECREATE YOURSELF FROM A HlND00 DAD NOW.

    • ILLETERATE R0SG0LLA HAHAHA, STRANGE YOU WRITE SO MANY BULLSHITS BUT YOU DO NOT KNOW ABOUT SLAIN MARTYRED HINDU LOVER ANKIT SAXENA AND HIS MUSLIM GIRL FRIEND SHEHZADEE.

      ISSUE IS WHETHER YOU WANT TO KNOW ON THEM, BECAUSE YOU CANNOT EVEN GOOGLE TO KNOW THEM, BUT LIKE TO CONTINUE YOUR BULLSHITS ANAAN-SHAAN OF SPREADING VENOM

      THEREFORE, I AM NOT SURE YOU HAVE HEARD OF NUSRAT JAHAN JAIN, A BENGALI FILM ACTRESS AND A MP FROM BENGAL, WHO MARRIED NIKHIL JAIN, A HINDU BUSINESSMAN AND DID NEITHER CONVERT NOR TOOK A HINDU NAME, RETAINED HER MUSLIM ROOT AND YET WEARS HINDU SYMBOL OF MARRIAGE VERMILON.

      IF YOU DO NOT KNOW, YOU CAN GOOGLE HER TOO, BUT CAN AN ILLETERATE BAAKWAAZ GUY LIKE YOU CAN DO THAT.
      CAN ANY ANTI HINDUTWA, ANTI BJP, OR ANTI RSS CAMPAIGNERS SHOW SHE OR HIS HUSBAND IS ATTACKED BY ANY HINDU ANYTIME ???
      SHE IS MARRIED FOR ONE YEAR NOW, HOWEVER, SHE IS COMTINIOUSLY UNDER DEATH THREAT FROM IZLAMIC WAHABIS FOR MARRYING A HINDU AND WERING VERMILLION.AND NOT JUST THIS ONE, THERE ARE MANY EXAMPLES, UPDATE YOURSELF AND STOP SPREADING HATE ON HINDU’s LIKE THE COMMUNISTS.

      AND KANISQ, YOU CAN SHOW SUCH EXAMPLES IN YOUR CURRENT BULLSHIT ADVERTISEMENT

    • NOW THE HAPLESS CHAP RASGULLA’s SECRET OF HATE FOR HINDUS ARE OUT.

      HE IS ANGRY ON HINDU’s BACAUSE NOT ONLY HIS MIDDLE AGED BURQAH CLAD M0M HAD RUN AWAY FROM HOME WITH HIS HINDU FRIEND, BUT ALSO TWO OF HIS ONE DOZEN BURQAH CLAD SISTERS HAS RUN AWAY FROM HOME WITH HIS HINDU FRIEND’S HINDU DAAD AND UNCLE.

      SO, POOR RASGOLLA IS IN FIRE AGAINST HINDUS. GAD MAY GIVE PEACE TO HIM, UNLESS HIS CUTLET FRIENDS ARRANGE PIECE FOR HIM.

  3. Learn healthy secularism, NOT ITS SICK VERSION like all sick depthless seculars, especially commu-neeches, who changed secularism to its SICK-U LIARISM version, rather like to SEE A MUSLIM WOMAN WIFE IN A HINDU FAMILY and learn to appreciate that in place of the commonest version of secularism of showing a hindu wife in all stories, novels, movies to a muslim man, we are already tired of seeing this version of secularism.

  4. I just now ended up watching “Gandhi”, what a marvelous film it was! So my current thoughts might be influenced by the message conveyed in the movie.

    Just suppose, all the ideas propagated anywhere in our country, would just be like the one shown in the advertisement, how our India would look like then? From what knowledge I have, since I have payed very less attention to those propagandas which make people cynical of non-native religion, I saw the message to be a clear cut promotion of secularism defying what might be the current widespread notions that are there, which for the fact I liked very much.

    So, I must summarize that probably the problem is with the lense through with one is watching or has watched the advertisement based on past notions and prejudice, afterall one small video clip of 3 minutes won’t change anyone’s psyche.

    • Gaurakshak Robertji: Do you think reactions from your Hindutva brethren would have been very different if the ad had shown a Dalit boy married to a Brahmin girl and performing the same ritual ?

      • Dear backward Hindu hate spreader Killi, read comments of MRS. LIA MIRZA BASUROY, WHO IS A HINDU FAMILY WIFE FROM A MUSLIM ORIGIN, and come back to Hindu mindset, shed and come out of your communist hate spreading mindset to Hindus.

        • DEAR PRINT MODERATOR, WHY ARE YOU ALLOWING THIS DIRTY CRUDE PERSON TO CONTINUE HIS HATE SPEECHES ?

          DO YOU NOT HAVE ANY POLICY FOR BLUFFS AND HATE SPREAD AGAINST COMMUNITY?

          NOT ONLY HE IS SPREADING HATRED AGAINST COMMUNITY, HE IS INSULTING INDIVIDUALS AS WELL AND USES UNETHICAL / UNFAIR / DEROGATORY WORDS, AND DISTORTS THE ENTIRE PROCESS OF DISCUSSION.

          WHY ARE YOU ALLOWING HIM? CAN YOU EXPLAIN???

      • HALF KNOWLEDGED KILLI, WHAT THIS BULLSHIT THINKING IS ? HAVE NOT YOU HEARD OF NUSRAT JAHAN JAIN, A BENGALI FILM ACTRESS AND A MP FROM BENGAL, WHO MARRIED NIKHIL JAIN, A HINDU BUSINESSMAN AND DID NEITHER CONVERT NOR TOOK A HINDU NAME, RETAINED HER MUSLIM ROOT AND YET WEARS HINDU SYMBOL OF MARRIAGE VERMILON. IF YOU DO NOT KNOW, GOOGLE HER.

        CAN YOU SHOW SHE OR HIS HUSBAND IS ATTACKED BY ANY HINDU ANYTIME ??? SHE IS MARRIED FOR ONE YEAR NOW, HOWEVER, SHE IS COMTINIOUSLY UNDER DEATH THREAT FROM IZLAMIC WAHABIS FOR MARRYING A HINDU AND WERING VERMILLION. AND NOT JUST THIS ONE, THERE ARE MANY EXAMPLES, UPDATE YOURSELF AND STOP SPREADING HATE ON HINDU’s LIKE THE COMMUNISTS.

      • DEAR SENSELSS AND KNOWLEDGELESS KILLI, WHAT THIS BULLSHIT THINKING IS ?

        HAVE NOT YOU HEARD OF NUSRAT JAHAN JAIN, A BENGALI FILM ACTRESS AND A MP FROM BENGAL, WHO MARRIED NIKHIL JAIN, A HINDU BUSINESSMAN AND DID NEITHER CONVERT NOR TOOK A HINDU NAME, RETAINED HER MUSLIM ROOT AND YET WEARS HINDU SYMBOL OF MARRIAGE VERMILON. IF YOU DO NOT KNOW, GOOGLE HER.

        CAN YOU SHOW SHE OR HIS HUSBAND IS ATTACKED BY ANY HINDU ANYTIME ??? SHE IS MARRIED FOR ONE YEAR NOW, HOWEVER, SHE IS COMTINIOUSLY UNDER DEATH THREAT FROM IZLAMIC WAHABIS FOR MARRYING A HINDU AND WERING VERMILLION. AND NOT JUST THIS ONE.

        THERE ARE MANY EXAMPLES, UPDATE YOURSELF AND STOP SPREADING HATE ON HINDU’s LIKE THE COMMUNISTS.

  5. It is never always hindu girl and Muslim boy. My upper middle class Muslim colleague whose corporate daughter married a Tamil Brahmin boy was very happy gave parties.

  6. What a beautiful add!Very sensible one to unite two communities already being seperated by politicians and extremists spreading hatred in a secular country.Being an educated human,I see no problem in it at all.Common grow up and stop this nonsense of divide and rule british policy by dirty mind politicians.Daring Initiative by Tata,real hearted Indian company trying to shower love but being oppressed by hatred of worthless looter politicians and dirty hearted people playing their toys.

    • Sujoy depthless sahab, Secularism is a two way road, NOT single way, you seem to not understand that, thats why you are called as depthless.

      Learn healthy secularism, NOT ITS SICK VERSION like all sick depthless seculars, especially commu-neeches, who changed secularism to its SICK-U LIARISM version, rather like to SEE A MUSLIM WOMAN WIFE IN A HINDU FAMILY and learn to appreciate that in place of the commonest version of secularism of showing a hindu wife in all stories, novels, movies to a muslim man, we are already tired of seeing this version of secularism.

  7. Disgusting reaction by the Ad watchers. What is wrong with interfaith marriages? This so called “Love Jihad” thing is going too far. When are our people going to rise beyond all this I wonder.

    • An outstanding comment Mr Shyam Bajekal.

      As long as the forces of Hindutva reign and middle-class Indians swallow the rubbish emanating from the BJP, the RSS, the VHP and so on and conflate the political ideology of Hindutva with the religion called Hinduism, this intolerance will only increase. It will stop when India starts to break apart – exactly as it happened in Pakistan, Yugoslavia, the former USSR, Sudan etc. when one religion or ethnic group started to dominate another. As things stand, the government is barely in control of Kashmir, the North East and the vast areas of land that is controlled by Naxalites. Not to forget the land that the Chinese captured right under the nose of the 56 inch chested Gujarathi.

      The hate and fear-mongering that Hindutva is able to generate is simply scary. If I were a Muslim in India today, I would have felt exactly in the same way Jews would have felt in Germany of the 1930s when Hitler’s Brownshirt would go on a rampage attacking Jews. But then, not entirely surprising – after all the RSS was modelled on the Nazis and fascists of Europe wasn’t it ?

      As the German philosopher Friedrich Hegel (1770-1831) said:

      “We learn from history that we do not learn from history”

      • haha all wise killi joker, read the above comment of Lia and learn real secularism for you and for mental retards like you.

    • DEAR SUPER INTELLIGENT SECULAR SHYAM BAJEKAL, IF THERE IS NO PROBLEM WITH INTERFAITH MARRIAGES, THEN THERE IS NO PROBLEM TOO WITH MUSLIM WOMEN MARRYING HINDU MEN.

      BUT WHY THESE MARRIAGES ARE ALWAYS AVOIDED IN THE CONTOURS OF SECULAISM LIKE SUCH ADS, SECULARS ARE SICK IN MIND WITH ONE ROAD DIRECTION IN MIND.

      PEOPLE ARE TIRED TO SEE SUCH ONE SIDED SECULARISM BY SICK DECULARS, ESPECIALLY COMMU-NEECHES AND MENTALLY RETARDS.

  8. Hindu’s who are commenting seem totally oblivious of the facts of rampant honour killing, khap diktats etc in intercaste or intergotra marriages within their own religion. Patriarchs of both communities are afraid of independent minded women.

    • Very well said Ms Sristi !

      There is more violence when an upper caste woman marries a lower caste man, especially in khap ruled North India. And yet these Hindutva monkeys prefer to politicise and controversialise the very few instances of inter-faith marriages. Indian patriarchy is the bane of all communities in India. It is an institution that firmly believes that women are perpetually infants who have no brains and need to be protected by men. And in retirn, obey the orders of men. Of course, we live in 2020. Although it looks more like 2020 BC.

    • They are also oblivious to the fact that the male:female ratio is heavily skewed in favour of males because of female infanticide, which is highest in Hindus and Sikhs. The fact that Hindus are losing more Hindu females through foeticide and infanticide than by a very few Hindu girls marrying out, does not outrage them. The Hindu population will decline because of that whereas Hindu girls marrying out is statistically insignificant.

      • As usual, your congenital hatred for Hindus is evident from yet another bigoted, putrid post that even gets easily available facts wrong. So let me set the record straight – not that I expect facts to matter to either the Hindutva bigots who run amok here or the Abu bakr al-Baghdadi types like you.

        Selective abortions and infanticide of the female is a serious problem in India and they are equally prevalent in all religions. Islam, sadly, is no exception – Quranic injunctions notwithstanding.

        I cite from the Forbes report:

        “.. gender imbalance among Muslims is almost as bad as Hindus, and these two socio-religious groups account for almost 95 percent of India’s population. As per the 2001 Census, sex ratio among Muslims is 936 women per thousand males which is only slightly better than the national average of 933. For Hindus, the figure is 931 ..”

        I cite from the academic paper by Banoo & Manhas which was a study of Muslim families in Jammu & Kashmir:

        “.. Results of the study revealed that majority of the parents were aware of the sex determination methods and considered it a right and safe method for having a son. The reason behind this belief was stated to be economic liability, lack of safety and fear of family honor and it was also revealed that the major cause of female foeticide in this community was son preference ..”

        Sadly, the 2011 census reveals that the poorer, intensely patriarchal and conservative North Indian states are the worst offenders. Some examples of North states and their skewed sex ratios: J&K : (889) Rajasthan (928), Gujarat (919), Haryana (879), UP (912), MP (931) & Punjab (895); Bihar (918). Sex ratios are within parentheses.

        Now contrast this with South Indian States where the sex ratios are far more balanced: Kerala (1084), Pondicherry (1037), Tamilnadu (996) and Andhra Pradesh (993).

        Clearly, foeticide of the female child is a complex phenomenon with a number of factors at play. A non-exhaustive list would include:

        Economic factors such as access to employment and poverty levels
        Inheritance laws
        Socio-ritual factors (e.g sons are needed to perform last rites in all religions in India)
        Technology availability
        Government policy such as India’s 2 child policy
        Education levels
        Household income

        These circumstances impact adherents of all religions, including the many Muslims and Christians who are converts from Hinduism and follow many – if not most – Hindu rituals. It is therefore preposterous of you to claim Muslims are better than Hindus when it comes to infanticide. Indeed, I have been in several court cases in Europe where immigrant Pakistani defendants were accused of foeticide by taking the pregnant woman back to Pakistan for the abortion.

        BOTTOMLINE: There are very little differences between the major Indian religions when it comes to selective foeticide of the female foetus. There are however regional differences between North India and South India. Foeticide factors are many and religion has the least explanatory value.

        Not that a Hindu & Sikh hating man like you who is nothing but the Muslim equivalent of the Hindutva espousing gaurakshak can be persuaded by facts and logic. People like you are nothing but Muslim Babu Bajrangis – albeit wielding a pen.

        SHAME ON YOU RASGOLLA.
        SHAME ON YOU FOR BEING A PURVEYOR OF HATE FOR HINDUS & SIKHS.

        REFERENCES:
        1: Forbes India: Gender imbalance and religion: The ugly truth, ref: bit.ly/3lLr0kZ
        2: Muslim Mirror: Female foeticide and dwindling sex ratio in Jammu and Kashmir, ref: bit.ly/3iZNLjp
        3: A Study of Beliefs and Perceptions Related to Female Foeticide among Muslim Community in Jammu, Jammu and Kashmir, India, by Jabina Banoo & Shashi Manhas, ref: bit.ly/3drkvB3
        4: NITI Aayog: Sex Ratio (Females / 1000 males)
        5: Jagran Josh: List of Indian states on the basis of sex ratios, ref: bit.ly/2SWK5UY

        • I stand corrected, I acknowledge what you cite. I read that Sikhs have the highest foeticide, then Hindus, then Muslims. I have to see if I can find it. Till then, I accept your version.

          However, I object to be called a Hindu hater or a Sikh hater.

          It is my considered opinion that the block to India’s development is the Hindu caste system. I say this and with no consideration for political correctness. Hindutva fascism stems from it only.

          • WHY NOT?

            YOU ARE JUST AN OPPORTUNIST, A HATER OF ALL FAITHS EXCEPT YOUR OWN.

            THIS IS A MENTALLY UNUSABLE CONDITION AND YOU HAVE ONLY ONE CURE, TELL YOUR BURQA CLAD M0M TO RECREATE YOURSELF FROM A HlND00 DAD.

    • SRISTI MADAM, WHAT ABOUT THE HONOR KILLING BY LYNCHING AT DELHI MIN ROAD ON BROAD DAY LIGHT OF ANKIT SAXENA IN THE HANDS OF HIS MUZLIM (TO BE) WIFE SHEHZADI’s FAMILY MEMBERS?

      MANY HINDU MEN AND MUSLIM WOMEN GOT KILLED LIKE THAT FOR INTERFAITH LOVE / MARRIAGE WITH A MUZLIM WOMEN, KNOW THAT ?

      ONLY DIRTY COMMU-NEECHES ARE PARTIZAN ENOUGH TO SELECTIVELY HIGHLIGHT THEIR PREFERRED CRIME AND SELECTIVELY HIDE THEIR UNLIKED CRIME.

      HAHA, LEARN HISTORY, OR USE GOOGLE FOR LEARNING.

      • Writing in capital letters always and without a reason is not desirable. I wanted to read what you have written, but then the use of capital letters put me off. Will you be humble enough to mend your ways and write in a normal way in the future?

  9. Wait, so when andhbhakts say love jihad they mean consensual change of religion? I was under the impression they are pissed off there there is supposedly a group of muslims who go around accruing alimony (and possibly child support) liabilities in exchange to convert women of other faith to Islam for the temporary duration of their short-term marriage.

  10. Boycott Tanishq till it comes out with genuine apologies, infact the persons respondible should be shown the door.
    Digvijay should refrain from sticking his neck !

  11. They should create a another advertisement with boy as Hindu and girl a Muslim with quote “We believe in equality and humanity”

  12. ‘Love jihad’ is a term coined by Hindu extremist groups, referring to an alleged campaign by Muslims to convert Hindu girls in the guise of love. he he

    so is TERRORISM

  13. DIRTY SICK MINDED COMMU-NEECH REVATHI KRISHNAN, DO YOU HAVE COURAGE TO WRITE THE STORY OF SLAIN ANKIT SAXENA, WHO WAS MURDERED ON BROAD DAYLIGHT ON DELHI MAIN STREET BY HIS MUSLIM TO BE WIFE’S FAMILY, FOR LOVING A MUSLIM WOMAN, WHICH IS BANNED IN RACIAL IZLAMIC RELIGIOUS BOOK SHARIAT ???

  14. Most insecure and superstitious minds filled deliberately with a deadly concoction of hatred, bigotry, intolerance, and outright lies in the name of history, culture, nationalism, and communal pride … tough to come out of the mud.

    • HEY NAEY, NO WE ARE DIVIDED DUE YO A COMMUNAL RELIGION, AS MULLA RELIGIOUS BOOK SHARIA BANS MULLAH WOMEN TO MARRY HINDU BOYS, HINDU BOYS ARE LYNCHED BY MULLAHS OF GIRLS FAMILY FOR THAT, DO YOU KNOW THAT WISE NAEY???

    • The British left 7 decades ago Mr Naey – let us stop blaming them for recent, Indian made problems. Or shall we say Hindutva made problems. Additionally, Hindu Muslim antagonism has longer roots and predates the British entry into India.

  15. The problem is that love jihaad has become a major issue in many parts of the country which is not shown by most media due to less trp value. I am not saying that people of two different religions shouldn’t marry each other. The thing is the Muslim faction which does this change their name to Hindu names to trap Hindu girls. So the message should be instead to be aware not boycott tanishq

    • The majority of Indians have arranged marriages. Free marriages are very rare, and you are making propaganda with rare things. Your behavior reflects Hindu insecurity and inferiority complex. You do not behave like a confident majority, you behave like a minority.

      No Muslim family would encourage their boy to marry a Hindu girl. Most today would have a negative perception of Hindus and they see them as fanatic, hate filled junglis, prone to mob rioting.

        • I am the staunchest anti-Nazi.

          Please explain how I am a Nazi. Did I advocate putting Hindus in a concentration camp ? Or did I join a mob to burn their property ? Did I join any gang rape of Hindus ? Have I asked anyone else do to these ?

          I only said today Hindus have become the worst community in India (they were the best community once) and they are taking India down. You should say the same.

          Avoid writing in capitals. It shows poor form. Contest what I have written.

          Why is it you demand only a ban on me ? And not on the 95% of Hindu Nazis who write here ? That sounds very Nazi to me.

          It means I am the best writer here. No one can refute me, so you ask for a ban. You are pathetic wretch like the rest of them. You should be ashamed of yourself.

      • Dear Moderators,
        This is my earnest request to you that this commenter, namely, “rasgolla”, should be banned from commenting for spewing venom and showing utter hatred against the Hindu brethren and the Hindu religion, almost always. His present comment as above is one such example. The indecent words and the language that he uses for this purpose are simply unacceptable. Please have some in-house regulations for commenting at your site to ensure that non-serious commenters like “rasgolla”s who hide behind fake ids do not get audacious to utter their nonsense. They do serious harm to the human society by their irresponsible provocative commenting.
        I hope you would give a serious thought to my plea.
        Thank you very much.

        • Even the Hindu fascists are not trying to block free speech, so why are you ? What troubles you so much ? What are the indecent words I have used ? I challenge you to cite an expletive.

          And if I am non-serious, everyone can ignore me. But what I say is very serious, you cannot refute, so you want censorship.

      • DEAR ROSGOLLA,

        HAHA J0KER,

        TIME IS UP FOR YOU TO CHANGE YOUR FAULTY CONFUSED ABB00, THIS IS YOUR FAULT LINE, INFORM YOUR BURQAH CLAD M0M AND GET MENTALLY REHABILATED.

        THIS IS U ONLY SOLUTION.

  16. This whole issue is not even about religion anymore. All these comments about ‘love jihad’ and showing a Hindu daughter in law instead of a Muslim one wreak of sexism more than religious bigotry. This assumption that a woman can be fooled by anyone or that her identity comes from her husband or in-laws or is at their mercy simply exposes how the society views women even today. Women in general are not gullible fools or less intelligent than men that they can be simply lured by anyone! They do have the intellect to decide for themselves, as well as the right to make their own choices and can very well retain their own identity. The law of the land gives women this right – whether it’s a Hindu woman or a Muslim woman! Wake up to this fact and get out of this sexist mindset!

  17. This whole issue is not even about religion anymore. All these comments about ‘love jihad’ and showing a Hindu daughter in law instead of a Muslim one reveal the sexism existing in our society more than religious bigotry. This assumption that a woman can be fooled by anyone or does not retain her own identity or that her identity only comes from her husband or in-laws simply exposes how the society views women even today. Women in general are not gullible fools or less intelligent than men that they can be simply lured by anyone! They do have the intellect to decide for themselves, as well as the right to make their own choices and can very well retain their own identity. The law of the land gives women this right – whether it’s a Hindu woman or a Muslim woman! Wake up to this fact and get out of this sexist mindset!

    • Ohh Really then why dont a Muslim girl marries a Hindu and better than marrying a puncture guy she can marry a chaddi guy. It’s her choice isn’t it.

    • HOPELESS RASGOLLA, TALK FIRST ABOUT SHARIA BAN OF MULLAH WOMEN TO MARRY HINDUS, YOU ARE A HOPELESS CASE, CHANGE YOUR DAD FIRST.

      • India is not operating on sharia, there are Muslim girls who have married into other communities. The fact is Muslim girls do not find most Hindu men appealing due to their image. Those cheddi wearing fellows are repulsive looking. Even Hindu girls are put off by them, that is why they marry out. In Hindu families, female infanticide is a problem, and no woman, even Hindu woman, wants their child killed.

        Just get over the fact that Hindu women prefer Muslims – or improve yourself and give up jungli ways and become modern.

    • MADAM PRIYADARSHINI, HAD YOU HAVE KEPT SOME SENSE AND KNOWLEDGE IN THIS PARTICULAR MATTER.

      THE ISSUE IF FULL FLEDGED RELIGIOUS BAD CULTURE OF MULLAHS AS IZLAM AND RACIAL SHARIAT BANS THEIR WOMEN TO MARRY A HINDU BOY AND THEY FOLLOW THIS HATE DITAT OF FAITH, EXCEPT A FEW.

      THE PROBLEM IS HERE, THIS HAD GENERATED MANY KILLING OF HINDU BOYS FOR FALLING IN LOVE WITH MULLAH GIRLS, ANKIT SUXENA, LYNCHED IN DELHI MAIN ROAD IN BROAD DAYLIGHT BY HIS MULLAH GIRL FRIENDS FAMILY, IS JUST ONE EXAMPLE, YOU HALF SENSED SICK SECULAR WOMEN SPEAK A LOT WITHOUT ANY KNOWLEDGE.

    • RASGOLLA:

      Not all Hindus indulge in lynching and not all Hindus are are fanatic Hindutvadis. Just as not all Muslims are Hindu haters like you.

      MODERATORS:

      About time you fellows work up and started doing your job. Incendiary, hate-filled comments from people like Rasgolla need to be banned from the Print.

      Thanks

      • ‘Not all Hindus indulge in lynching and not all Hindus are are fanatic Hindutvadis. Just as not all Muslims are Hindu haters like you.’.

        True. But why do you want only me banned – but not the Hindu fascists that abound in this page ? If you banned me, you will have to ban 90% of the writers here. It is highly suspicious. Maybe you are also a closet supporter of Hindutva fascism.

        Since they are giving to space to all the Hindu fascists, then they have to give to the opposition. I give an alternative view. I am testing them – and you. You fail the test. Your type pretends to be liberal but cannot take a bouncer.

    • MADAM PRIYADARSHINI, HAD YOU HAVE KEPT SOME SENSE AND KNOWLEDGE IN THIS PARTICULAR MATTER. ONLY DIRTY COMMU-NEECHES LIKE YOU SHOUT LECTURES WITHOUR KNOWING ANYTHING FOR PROPAGANDA.

      THE ISSUE IF FULL FLEDGED RELIGIOUS BAD CULTURE OF MULLAHS AS IZLAM AND RACIAL SHARIAT BANS THEIR WOMEN TO MARRY A HINDU BOY AND THEY FOLLOW THIS HATE DITAT OF FAITH, EXCEPT A FEW.

      THE PROBLEM IS HERE, THIS HAD GENERATED MANY KILLING OF HINDU BOYS FOR FALLING IN LOVE WITH MULLAH GIRLS, ANKIT SUXENA, LYNCHED IN DELHI MAIN ROAD IN BROAD DAYLIGHT BY HIS MULLAH GIRL FRIENDS FAMILY, IS JUST ONE EXAMPLE, YOU HALF SENSED SICK SECULAR WOMEN SPEAK A LOT WITHOUT ANY KNOWLEDGE.

    • HEY MULLAH, COME OUT OF YOUR RACIAL IZLAMIC MINDSET AND THROW RACIAL SHARIAT TO TRASH, WHICH BANS YOUR WOMEN TO DISREGARD HINDU BOYS FOR GETTING MARRIED, TEACH YOUR WOMEN TO DISREGARD IT TOO, THEN COME HERE TO TALK, NOT BEFORE.

      • Hey disciple of Babu Bajrangi & Adiyanath !

        Come out of your crazy Hindutva mindset and throw Hindutva to the trashbin. We are talking of an ad that demonstrates the possibility of the 2 communities living together in amity and you veer off at a tangent. Inspired no doubt by your itchy testicled heroes such as Adityanath and other exemplars of North Indian “wisdom”.

  18. Faiyaz, I agree with you. I don’t know why they take it so seriously. It is just an ad. I know it’s wrong that one should not display such ads for sake of one’s own profit. I hate very much hearing “LOVE JIHAD”.They don’t raise their voice against failure of the present central government. They didn’t speak even a single word for intrusion of PLA in India against BJP government. They remain engaged only in HINDU-MUSLIM. It’s too much. Stop doing HINDU-MUSLIM. INDIA is suffering downfall in all cases only because of a few NONSENSE POLITICIANS and ANDBHAKT.

  19. I noticed something. About a fictional Hindu-Muslim advert of a couple, there are over 300 posts by outraged caste Hindus. About the rape and murder and cremation of Hindu Dalit girls by caste Hindus, there were 10 posts in The Print.

    I wonder why.

    Hindu men consistently hit the news for rape in India. They rape 8 year old girls in temples, they feel entitled to gang rape Dalits, and Hindu men march in support of rapists, and Hindu ministers garland rapists. If Hindu girls get this kind of treatment – from upper caste Hindus – why would Hindu girls want to marry them ? It is as simple as that. If Hindu girls do not want you for these reasons, why would girls from other communities want you ?

    In Hindu families, if a couple has a female infant, there is pressure to indulge in infanticide – even foeticide. This is highest amongst Hindus in north India, and lowest amongst Muslims. No woman likes to kill their baby. A Hindu girl might figure that her children who maybe female would be safe in a Muslim family.

    So my suggestion to Hindu men is there is no ‘love jihad’, you need to to fix your society, cut out the foeticide, infanticide and rape, and stop parading in cheddis with swords, because it puts off Hindu girls.

  20. We need to take into consideration the kind of cases Muslims are targeting Hindus to convert. If the cases are perpetrating the crime of forceful conversion, I don’t think in that light this ad will not be well received. Advertisers need to measure the pulse of the people and such ads where the messages want to bring in ‘change’ have to depict what is close to reality out in the base. Otherwise it is bound to boomerang

    • ‘such ads where the messages want to bring in ‘change’ have to depict what is close to reality out in the base. Otherwise it is bound to boomerang…’

      Such ads should ask for changes in Hindu men, tell them not to wear khakhi cheddis, beat up minorities over a cow, force girls to abort female foetuses, or gang rape 8 year olds in temples.

      The problem is not Hindu girls, it is the Hindu men. They have become progressively junglis since the British left.

  21. “Love-Jehad” is a phrase first used by a court in Kerala. After that case that involved love (allurement) , brain-washing and conversion, terrorism
    etc, the term has acquired tremendous popularity in India due to the truism it conveys.

  22. Delete this type of videos this is absolutely anti Hindu activity why not taken a Muslim women in the place of Hindu women with Hindu family because Muslims fires on that but Hindus are ready to accept anything change your thinking this is Hindu country jai hind

    • Dint you saw the movie on Disney ‘ Khuda hafiz’ wherein a muslim girl marries a hindu boy.

      For god’s sake stop this nonsense we are in 21st century and PPL are going 1000yrs back…

    • If they show an ad of a Muslim girl with Hindu in-laws, they would have to portray them asking to abort her foetus because it is female. Is that what you want ? Showing off your Hindu traditions ?

  23. Dear thomas,
    If you would have known the situation in Indian than you wouldn’t have said these words of being intolerant. Muslims majority in South India target brahmin hindu girl and various others girls as such and then they never get to see their family ever. Either they are sent to the Isis people or made a child bearing machine to increase their population. The Muslim men who does that gets rewarded with money on the category of girl they trap in their love affair. There are some muslim families who are not like them but majority has this mentality and this ad showcases that all will be treated well even if you marry a Muslim which is not true. Women’s are innocent they can get carried away by this thought and it is eveyones responsibility to look after the mother women in our nation to not fall into such trap. Hence we are against this ad. I request you to know the depth of this matter before coming to a conclusion right away. I too have worked with Titan company limited but when things are going in wrong direction one must try to stop it. Hare Krishna

    • Subramaniam Swamy’s daughter married a Muslim and became Muslim. She speaks like a balanced person, but Swamy became demented ! The daughter must feel embarrassed to have such a father.

  24. Marrying a Hindu girl or any non-Muslim girls is Halal for Muslims. Their Allah gives them a safe ticket to heaven. But for a Non-Muslim man to marry a Muslim girl, is Haraam, and their Allah gets angry over that.

  25. Hah you may say that because you don’t know the actual truth my son….
    Every year hundreds of hindu girls get convicted to Islam forcefully and if anyone denies to convert they kill them brutally…
    Radicalization among indian muslim has grown… especially by Turkish,Iranian and Saudi Arabian muslims and spreading hate against non muslims especially against Hindus, buddhs, Christians and Sikhs…
    You won’t have problems against muslims until they becomes your neighbours and if you don’t know anything you better not interfere your butt in this matter
    Have a good day?

  26. To cut the long discussion short….. Let titan make a an advertisement, showcasing a muslim girl in a Hindu family… It will pacify the idiotic discussion. Hardly matters if the girl (model) shown in the current ad is muslim acting as Hindu and in the new one to be made, would/could be a hindu acting as muslim. That should be fine with undue irritations!

  27. Did not expect a huge brand like TaTa Tanishq to buckle , it’s an ad promoting secularism ( in fact sure no one would have cared ) just ‘coz it shows the bride as a Hindu!! , as a nation we are veering towards insecure times ,jab miyan biwi razi toh kya karega pandit aur kazi

  28. Instead of arguing whether its rights or not just answer one thing – Does the ad have iota of truth in it or its just a fanstasy.

  29. I Don’t believe in year 2020 when there is a lot of things to fight for we are fighting for Hindu-Muslims. People who are disliking are fools who dont realize its normal to have an ad which brings some sort of awareness towards the society. On social media we should promote peace and harmony and should try to reduce the gaps between Hindu and Muslim and should truly stand by each other. Muslims dont want Hindus to change their religion nor Hindu’s want Muslim to change their religion. People should really grow up now and its high time that we stop talking about religions and start discussing about development of this country. Jai Hind!

  30. Recent killing of a 18 yrs old Hindu boy who was a DU student was mercilessly killed by his muslim girlfriends brothers. Many Hindu women married to Muslims suffered more than had they married in their own faith as their Muslim husband was already married with kids or later married another women as 4 wives are allowed as per our communal laws for Muslims. Many cases have emerged where Hindu women are beaten some till death for not converting. I bet people who call themselves secular won’t allow this in their own home.

  31. Really? Even after all that the US has done to blacks, starting from the Confederates and continuing upto Trump? Pot calling the kettle black ( pun intended)

  32. Hello to anyone reading this, I felt that the ad was pretty wholesome I personally can’t understand the backlash that it is receiving and the toxicity in the comments here. Some years back the people in my country weren’t like this, they were humane sure there were some bad Apples and my country had issues but which country doesn’t? I remember things were decent. But ever since the saffron brigade came to the scene with their chest thumping and shit shoveling things have started to go down hill. Because of them these filthy scoundrels we see around us spewing hate have crawled out of the crevices and have hijacked the mainstream. It is the saffron brigade that have given these filthy, filthy beings a voice and a stage. If you think all Hindus are like these sub human dirt bags then you are mistaken. I am an atheist from an atheist house hold born and brought up in india. I have a lot of hindu friends all lovely human beings, nothing like the cretins you see here. These are fanatics, they don’t represt the Hindus in my country, these hard liners are brimming with shit up to their necks hell bent on destroying our Indian society and giving a bad name to my hindu brotheren. There’s only a handful of them one can only hope if they’d just change their minds and be more human or simply die. I wish things would go back to the way they were before 2014, a lot less political, a lot more peaceful. A time where Hindus didn’t act like Islamic jijadis. But I highly doubt that this will happen the saffron brigade is here to stay and destroy our country and we can only sit and watch. I would like to repeat these hindu fanatics do not represent their entire hindu diaspora, most of the Hindus that I know are decent human beings these you see her are sub human filth and trash and I hope they would just disappear.

  33. As a Indian Hindu I want to be angry with your comment for calling all of us bigots but I can’t. The truth is at present, the loudest voice is that of those bigots. Anyone expressing an opinion to the contrary is anti- national, pseudo-secular, lib-tard, commi etc etc. You can’t even engage in a sensible evidence-based rational discussion with these guys. When they cannot counter your argument they we resort to name-calling. I mean children are more sensible at this point. Political parties encourage divisions in the society for their vote bank politics and the stupid population thinks they are spreading holy gospel. Most Politicians don’t have any public interest, Their only interest is I, me and myself. Those are the wheels indian democracy is running on. Ofcourse democracy is a joke, what else can you expect when 90% of the population doesn’t even understand the concept of democracy!

  34. Why do brands even try their hand with all this nonsense (and fail miserably)? Nobody cares about your ad. Just give a 5% off, or remove making charges, or run a lucky draw contest to win a Maruti car, and be done with it. Now say goodbye to your festive season sales digures as you have ended up offending (though unintentionally) the majority Hindu population that buys gold around this time of the year.

  35. Anyone who thinks this ad is offensive are the real threat to the country. This was clearly made in good taste. By the looks of this backlash and these comments, I don’t think there’ll be harmony between religions any time soon and that frustrates me. In my opinion religion is the poison that promotes all sorts of outdated bigotry and hatred whichever it may be.

  36. If muslim women were married to a hindu men , then all their community will torcher the Hindu men , even if a muslim girl who found with a hindu boy out side then every muslim will go and ask about their relation and scold the Muslim girl and beat the Hindu boy, this is going on all the state of telangana mostly , their muslim girls are not even allowed to show their faces in public places -so that a hindu person can see her face , that was their fucking mentallty and they show that they were secular (the best joke ever) , this is all promoting the “lovejihad’ , they are not even respect their women , they only need women for sex and for coocking

  37. If muslim women were married to a hindu men , then all their community will torcher the Hindu men , even if a muslim girl who found with a hindu boy out side then every muslim will go and ask about their relation and scold the Muslim girl and beat the Hindu boy, this is going on all the state of telangana mostly , their muslim girls are not even allowed to show their faces in public places -so that a hindu person can see her face , that was their fucking mentalty and they show that they were secular (the best joke ever) , this is all promoting the “love jihad’ , they are not even respect their women , they only need women for sex and for coocking

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