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Saturday, May 9, 2026
TopicFlipkart

Topic: Flipkart

Flipkart’s Kerala twin town ad is a viral hit. Malayalis aren’t happy

‘Nice effort but could've consulted one person from Kodinhi or at the very least someone who's done more than a Google search of it before making this,' a comment read.

Flipkart turns heads with grand reveal. It’s now sponsor of Namibia’s ICC Men’s T20 World Cup squad

Namibia’s placement in Group A further strengthens the strategy. The team is scheduled to play high-profile fixtures against India and Pakistan at major venues, including Arun Jaitley Stadium

‘Substance over form’: How SC’s Tiger Global-Flipkart ruling on tax treaties sets crucial precedent

Supreme Court rules that Mauritius entities were 'conduits' in US firm Tiger Global's Flipkart exit in 2018; decision could force foreign investors to re-examine their holdings.

Flipkart’s Big Billion Days campaign is the festive season’s best. RD Sharma stars in it

Flipkart's Big Billion Days 2025 campaign has been conceptualised by Talented ad agency and directed by Anant Sharma. It's a clever and unexpected marketing move.

Flipkart-Tecno collaboration proves brands don’t need to shout to be heard

With the Tecno Pova 7 Series phone launching on Flipkart, its commercial is beyond a typical product release. It’s a bold campaign designed to connect with ambitious youth in India’s tier-2 and -3 cities.

Flipkart hasn’t learned from past mistakes. New ad uses a poor, paralysed man as punchline

The message was simple: affordable, fresh vegetables. But the way it was delivered speaks volumes about the advertising industry’s ongoing struggle with ethical storytelling.

IKEA’s closet experience, 5 Star’s AI disruption—a look back at the best ads of 2024

From hidden messages in newspapers to metro announcements, brands surprised the audience with unexpected collaborations and bold creative moves. They weren’t afraid to push boundaries.

Flipkart’s new newspaper ad breaks mould of mundane print advertising, offers a ray of hope

The ad was more than just a promotion. It transformed an everyday activity into a playful, mini science experiment that surprised and delighted readers over their morning coffee.

Flipkart has a unique way of addressing attrition—let go of talent, acquire their startups

In ‘A Billion Dreams’, Varadharaju Janardhanan and MH Bala Subrahmanya decode Flipkart’s growth story.

Online sellers sue CCI over investigation into Flipkart, Amazon breaching competition laws

Three sellers on Flipkart have moved the Karnataka HC to set aside a report by CCI. The anti-trust watchdog began investigations in 2020 acting on a complaint by brick-and-mortar retailers.

On Camera

Vijay turned reels, whistles, and fan edits into a political triumph

TVK tapped into young people with promises of employment, better governance, and youth-centric politics, framing old regimes as outdated while invoking Tamil pride and resistance to divisive agendas.

Noel Tata’s resistance to IPO creates discord in board of Indian conglomerate

At the center of the rift is the initial public offering of Tata Sons, which controls a vast collection of companies that do everything from making salt to selling luxury vehicles.

One missile, multiple warheads, many targets: India successfully test-fires Agni 5 with MIRV tech

With MIRV, India can target different different locations or the same location with a time gap. This can include decoys to hoodwink the enemy’s defence systems.

Muslim voters no longer matter to BJP. Only a new Hindu-led coalition can challenge Modi-Shah

These elections mark completion of BJP-secular party divide purely on Hindu-Muslim basis. BJP’s rivals are increasingly looking like Muslim parties though their leaders are all Hindus.