India is projected to lead global growth in alcoholic drinks, according to a new Euromonitor report. But it’s not immune to the rising sober movement either.
India’s nightlife still echoes with the sound of cocktail shakers, only now, the buzz comes without the alcohol. Brands like Sober, Catwalk Botanics and Sobriety Sips are cashing it out.
This special edition of Cut The Clutter, straight from the Siliguri corridor, details the strategic importance of the narrow strip of land in West Bengal, and how it’s a vital link connecting the Northeast to the rest of India.
We now live in a world order that will keep shifting. India must use this window. This also means we remain disciplined enough not to be knee-jerked into reacting to what Pakistan sees as its moment in the sun.
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