As social media debated whether audiences were consuming Pujarini Pradhan as a symbol, The Juggernaut turned her into a story that could circulate globally, with or without her participation.
Most content creators in Tulsi have logged off, returning to farms, factories, or unemployment. Falling views, internal rifts, and an inability to adapt to short-form video led to the collapse.
In a country where unemployment is at a historic high, the national anxiety isn’t about jobs — it’s about reach. Aspirations have shifted from employment to engagement, from careers to content.
Khushbu Pandey built a following with viral Hindutva videos and fiery speeches. Out after 48 days in jail over a rioting case, she’s planning a comeback and mentoring other “shernis”.
Mathura-Vrindavan has become a weekend hotspot for influencers. From parikrama to paragliding, it’s all fodder for reels, but some residents aren’t happy. ‘We want devotion, not crowds.’
Foreign media also takes note of China becoming India’s largest trading partner and how PM Modi's re-election campaign is utilising social media influencers as a 'strategic tool'.
When Elvish Yadav was booked for supplying snake venom to Noida rave parties, his career didn’t grind to a halt. Politicians, OTT, reality TV, and college campuses can’t get enough of him.
French newspaper La Tribune earlier last week indicated that UAE withdrew from deal to fund EUR 3.5 billion. India is looking to order 114 new Rafales, which could include the F5.
China patiently invested capital, skill and technology in coal gasification. Unlike it, we won’t move from words to action. As crude prices decline, we lose interest.
The internet has turned making “deep” points into a full-blown industry. It’s reached a point where journalists and commentators basically treat every local influencer drama as raw material to show off how smart they are. They just plug in whatever buzzwords are trendin….class, politics, whatever, and use it to “flex and justify” their intellectual credibility.
The actual incident doesn’t even matter; it’s just a convenient hook for arguments they already wanted to make. This “forced aura” in this article is pretty easily seen. People aren’t really talking about Pujarini; they’re using her as a prop to talk about themselves and their own ideas because she checks the right boxes.
It’s a weird cycle: the more trivial the original post is, the harder these “experts” have to work to make it sound significant. Eventually, you have a village girl’s Instagram carrying the weight of the country’s entire social history.
We’ve lost all common sense. Most influencer beef is just petty and unremarkable. Not every minor squabble is some massive sociological event. The gap between what actually happened and the over-analysis piled on top of it is huge—it tells you everything about the people writing the commentary and almost nothing about reality.
The internet has turned making “deep” points into a full-blown industry. It’s reached a point where journalists and commentators basically treat every local influencer drama as raw material to show off how smart they are. They just plug in whatever buzzwords are trendin….class, politics, whatever, and use it to “flex and justify” their intellectual credibility.
The actual incident doesn’t even matter; it’s just a convenient hook for arguments they already wanted to make. This “forced aura” in this article is pretty easily seen. People aren’t really talking about Pujarini; they’re using her as a prop to talk about themselves and their own ideas because she checks the right boxes.
It’s a weird cycle: the more trivial the original post is, the harder these “experts” have to work to make it sound significant. Eventually, you have a village girl’s Instagram carrying the weight of the country’s entire social history.
We’ve lost all common sense. Most influencer beef is just petty and unremarkable. Not every minor squabble is some massive sociological event. The gap between what actually happened and the over-analysis piled on top of it is huge—it tells you everything about the people writing the commentary and almost nothing about reality.