GIVA, the jewellery brand behind the advertisement, issued a statement addressing the backlash, saying it holds Indian culture, traditions and festivals in the highest regard and removed the campaign.
This opens up a market worth several thousand crores while allowing defence ministry to diversify and speed up production at a time when armed forces are looking to build missile stock.
At some point Pakistani dictators begin to show paranoia. That’s the strategic reality most relevant to India since the late fifties. Munir’s case is worse, like some sudden acrophobia.
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