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Topic: Swachh Bharat Abhiyan
The department could be an extension of Swachh Bharat Abhiyan in which the focus will be to cover personal and social hygiene.
Govt now wants to promote 20 of its flagship schemes with a multimedia publicity blitzkrieg though the Ek Bharat Shrestha Bharat programme.
BJP leadership has reprimanded Pragya Singh Thakur for her ‘not elected to clean toilets’ remark, asked her to take part in cleanliness drives.
Deaths of sanitation workers are being reported even from new and high-end treatment infrastructures -- whether government-owned or hotels and malls.
Modi said the workers were leading the Swachh Bharat movement and yet celebrities and politicians continue to be the face of the mission.
Prime Minister Narendra Modi has borrowed excessively from Mahatma Gandhi's legacy, if just to corner the Congress.
Narendra Modi addresses a gathering of Dawoodi Bohras in poll-bound Madhya Pradesh, highlights govt's clean image and welfare measures.
In letter to ThePrint, Modi asks Swachhata be placed ‘at the top of national consciousness’, which will help nation move along path to a clean India.
Like Bangladesh and Tanzania, India can adopt strategies that generate shame and disgust to trigger collective action.
The campaign to promote latrines has resulted in a market for toilet-related products and services predicted to double to $62 billion by 2021.
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