Priyanka Gandhi Vadra addressing a Congress rally in Gujarat
Priyanka Gandhi Vadra addressing a Congress rally in Gujarat | INCIndia Twitter
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New Delhi: Priyanka Gandhi Vadra is looking to play the gender card in the run-up to the Lok Sabha elections. In her first public speech as a Congress general secretary, in Gandhinagar Tuesday, she began her address with “meri behenon aur mere bhaiyon”, placing women before men in contrast to the routine ‘bhaiyon aur behenon’.

As it went unnoticed, Congress MP Sushmita Dev highlighted it in a tweet: “The speech of @priyankagandhiji in Gujarat stood out for many reasons. I loved the fact that in her address she changed the order most people follow by referring to women before men & not the other way around.”

Priyanka promptly quoted her tweet to add: “…and I thought no one noticed!!”

Congress leaders interpret it as her move to woo women who constitute over 48 per cent of Indian voters. Her brother, Congress president Rahul Gandhi, had Wednesday announced that if his party came to power, there will be 33 per cent reservation for women in government jobs and that the long-pending Women’s Reservation Bill providing for 33 per cent of seats in the Lok Sabha and state assemblies for women would also be enacted.

Also read: BJP has a poll strategy for Priyanka Gandhi — ignore her

The previous UPA regime’s attempt to pass the bill had been stalled by a section of regional parties, which supported the government then. In 2014, women voters — the number of women who turned up to vote — outnumbered male voters in 97 constituencies.

A Twitter handle with a message

Priyanka also used her Twitter handle to send out a message by seeking to change the stereotypical image of women politicians. She changed her saree-clad picture on her Twitter handle, replacing it with one in which she is wearing jeans and T-shirt with black boots.

Priyanka Gandhi Vadra's Twitter account
Priyanka Gandhi Vadra’s Twitter account | @priyankagandhi Twitter

Party colleagues believe it is a subtle message of the assertion of women’s rights.

“She personifies today’s confident woman who does not need to subscribe to anybody’s idea of what she should be,” senior Congress leader Kumari Selja told ThePrint.

Also read: In maiden rally, Priyanka Gandhi Vadra takes on PM Modi on his home turf

“It is a very transformative statement in a society where women are seen as second-class citizens,” said party spokesperson Priyanka Chaturvedi.

“So her statement makes a point that even women can be ahead and a priority in different aspects of life. It shouldn’t be just viewed from a political prism but socially too.”

BJP MP Harish Dwivedi had earlier taken a dig at Priyanka’s choice of clothes. “For me, or the BJP, Priyanka Gandhi is not an issue,” he had said. “If Rahul Gandhi is a failure, Priyanka is also a failure, Everyone knows that when Priyanka Gandhi is in Delhi, she wears jeans and top but dons saree and sindoor when she comes to the constituencies.”

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2 Comments Share Your Views


  1. What happened to Garibi Hatao” Congress ruled for over 60 years than why such inequalities still there? Why the party didn’t give 33% reservation to women when in power? All promises made by congress has been broken in the past.

  2. Neither men nor women superior in Vedic culture. Just different roles to be played per nature’s design. No one should dictate others what their duties are. Let everyone enjoy god given freedom. She is from elite family. Did she ever go to farm and had worked hard like farmers do? She is ignorant of Indian Vedic culture. “ Tadetat Radha dvidalam ”


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