Monday, May 29, 2023


Camlin – a stationery stalwart that popularised art education in Indian schools

Camlin traces its origin to an Indian company that made ink in the 1930s. Today, the firm has a Japanese owner and continues to remain a dominant force in the stationery industry.

‘Pitaji ki patloon’ to ‘uncle ji ki kursi’ — Cadbury 5 Star hit the spot with Ramesh-Suresh duo

The iconic twosome became cult figures in the early 2010s for their quirky antics and became synonymous with the chocolate bar.

How marketing ‘comfort for the common man’ made Rupa standout in India’s innerwear market

The family-owned enterprise did not have a roaring start. But with solid marketing practices in place, Rupa climbed the ladder of success and went on to dominate the market.

Synonymous with ‘paani’, Italian-origin Bisleri made water a commodity in India

Acquired by Chauhan brothers for Rs 4 lakh in 1969, Bisleri has come a long way and is now an integral part of the Indian consumer culture.

Ash Ketchum has finally won a Pokémon League. But he has always been a winner

For young kids watching Pokémon, Ash was nothing less than a role model. He cried, threw tantrums, felt dejected and lost a lot. But he stood by his principles, no matter what.

Cartoon Network turns 30 and millennials are nostalgic, feeling older than ever

Launched in India on 1 May, 1995, Cartoon Network offered a bedrock for animated content to the cable TV watching generation, aka the millennials.

‘Femina’, ‘Meri Saheli’ or ‘Grihshobha’ — women’s magazines are the original ‘influencers’

These magazines often drew readers into the nitty-gritty of running a household, while also allowing women some much-needed downtime.

Nirodh – cheap condoms that led India’s family planning project but undone by lousy branding

Nirodh might not be a popular choice, but India’s first govt-owned condom brand has a zany history consisting of terrible branding and marketing blunders.

Nirula’s — Dates to birthday parties, Delhi’s favourite restaurant is a place of many ‘firsts’

From burgers to a whopping 21 flavours of ice creams, Nirula’s was the first to the wonders of American fast food. But, with the entry of MNCs McDonald’s and KFC, its shine began to dim.

Vicco — brand that made Ayurveda mainstream with its ‘nahi cosmetic’ jingle

The company was founded by Keshav Vishnu Phendharkar in 1952 as Vishnu Industrial Chemical Company to make products that were free of chemicals.

On Camera


File photo of PM Modi and President Xi | ANI

More Chinese now regard India as a security threat. Only 8%...

The survey conducted by Tsinghua University reveals that the Chinese view Russia favourably and say US has the most impact on China’s security environment.
Reserve Bank of India (RBI) Governor Shaktikanta Das | Reuters/Samuel Rajkumar

RBI governor flags governance gaps, stressed assets misreporting at some banks

Shaktikanta Das did not name any bank. Instead, citing examples, the governor said that supervisors had spotted some instances of sale and buyback of stressed loans between two lenders.


Delegates attend the 3rd G20 Tourism Working Group Meeting at Sher-i-Kashmir International Convention Centre in Srinagar Tuesday | ANI

Why Gulmarg visit is off G20 itinerary in Kashmir

Administration says visit cancelled due to 'logistics issue' as over 60 delegates had to be catered to, but security apprehensions may have triggered the change of plans, it is learnt.
Illustration : Soham Sen

Article 370 to G20, India is in a Kashmir sweet spot....

It is in the nature of the news cycle that the only aspect of the G20 event (Third Working Group on Tourism) in Srinagar...