Topic: old brands
For nearly seven decades now, Old Monk, India’s iconic and popular alcoholic beverage, has been savoured by the young and the old, rich and the badly off.
Bata faced stiff competition from local brands such as Gola Shoes, Liberty, Paragon and Khadim during the 1980s. But the brand survived due to its utility, durability and pricing.
In ‘Pragmarketism’, Trupti & Arvind Bhandari write about how Indian brands must innovate, not renovate themselves if they wish to thrive in the long term.
Thinking of India’s electoral map as three strips shows BJP only has 'dominance' over one. With no NDA left now, except in name, 2024 will be a challenge.
Copper plant in Thoothukudi was closed after protests turned violent & police firing left 13 people dead. Job losses one of major impacts, says study by NGO CUTS International.
The Army, which faces a shortage of about 1.35 lakh personnel, is aiming to reduce its strength from 12.8 lakh to around 10.8 lakh.
Kashmir as a crisis has fallen off our headlines and from the top of our collective minds. Which is precisely the most important change for the better.