Clubs such as Bhag, catered toward the chronically online Gen Z crowd, are leveraging social media trends and the promise of social connections to gain runners.
In 'A New Era of Giving', Rajesh Tandon talks about how 'giving'—time, skills, monetary contributions, including assets—has been an integral part of Indian society.
'Beggars' got second-highest donations at Rs 12,900 crore, says study by global research firm Kantar and Ashoka University. Donations to non-religious groups came third.
'Indian Philanthropy Report' by global consultancy firm Bain and Co. and strategic philanthropy foundation Dasra derived from statistics available with London-based donor database.
Indian philanthropy has come of age. But a trend to undermine impulsive forms of charity like alms to beggars, donating money at temples or giving sadaqah has also emerged.
Be it Amitabh Bachchan or Virat Kohli, India’s rich and famous are quick to lecture or follow PM Modi’s diktat. But selfless charity is missing among most Indians.
A poor Muslim man from Kurnool, selling khoya buns during the Medaram Jatara in Telangana, was harassed by some YouTubers and surrounded by a mob over allegations of 'food jihad'.
This is the game every nation is now learning to play. Some are finding new allies or seeing value among nations where they’d seen marginal interest. The starkest example is India & Europe.
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