The brand’s tagline, 'Red Bull Gives You Wiiings,' is one of the most recognisable in the world, almost synonymous with the energy drink category itself.
Kapil Dev’s ‘Palmolive da jawab nahi’ ad was early sign of advertisers taping into the middle-class. Today, Indian cricket has a new base—small towns playing, funding, watching.
When done well, collaboration helps both partners grow and amplify a shared message like the idea of animal-friendly clothing in the case of H&M and PETA.
Nidhi Khare, head of Central Consumer Protection Authority, a statutory body that protects consumers’ rights, says both firms did not submit data to substantiate their claims.
Advertising Standards Council of India has studied 1,759 complaints against 488 advertisements received by it in past 3 years (2019-2021), to identify what is construed as offensive by Indians.
Once you sign up for a celebrity-driven destination ‘event’, you are held hostage for three days that test your sanity and stamina, unless you are Ranveer Singh, who always looks like he is having the best time.
Order for 87 MALE drones will be split between 2 Indian firms in 64:36 ratio to ensure there are 2 independent manufacturing lines with at least 60% indigenous components.
The India-South Africa series-defining fact is the catastrophic decline of Indian red ball cricket where a visiting team can mock us with the 'grovel' word.
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