Kapil Dev’s ‘Palmolive da jawab nahi’ ad was early sign of advertisers taping into the middle-class. Today, Indian cricket has a new base—small towns playing, funding, watching.
When done well, collaboration helps both partners grow and amplify a shared message like the idea of animal-friendly clothing in the case of H&M and PETA.
Nidhi Khare, head of Central Consumer Protection Authority, a statutory body that protects consumers’ rights, says both firms did not submit data to substantiate their claims.
Advertising Standards Council of India has studied 1,759 complaints against 488 advertisements received by it in past 3 years (2019-2021), to identify what is construed as offensive by Indians.
India has been using honey for thousands of years. And right when it needed it the most — Covid season — CSE accused most top brands including Dabur and Patanjali of adulterating.
Peter Manuel's ‘Cassette Culture’ showed the booming Bhakti music during the '80s and '90s when Anoop Jalota, Gulshan Kumar achieved success by singing the sanitised Bhajans.
Economists say there are weaknesses in India’s GDP data. But statisticians claim the accusations are based on flawed understanding, saying while GDP has problems, the economists are looking in the wrong places.
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