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Monday, May 13, 2024

What is no-cost EMI and how does it work?

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No-cost EMI is quickly becoming a household term for shoppers and business owners. This innovative financial solution allows consumers to purchase products immediately but pay for them in equal instalments over a set period without additional interest. 

The total amount paid over time is precisely the product’s original price. This approach makes high-ticket items more accessible to consumers, potentially boosting sales by making their products more financially attainable. Understanding what no-cost EMI is and how it operates is crucial for anyone looking to shop or expand their business’s payment options. It’s a strategy that can significantly influence buying decisions, offering a win-win scenario for buyers and sellers.

What is no-cost EMI?

No-cost EMI, short for no-cost equated monthly instalment, enables consumers to purchase and pay for products over a set period without incurring interest charges. It is distinct from traditional EMI options, where the total amount repaid typically includes the principal amount plus interest, making the product more expensive than its original price. 

In contrast, with no-cost EMI, the total cost is the same as the product’s price tag, divided over the instalment period. This arrangement makes high-ticket items more accessible to buyers by allowing them to manage their finances without the burden of additional costs. So, what is no-cost EMI? It’s a win-win for consumers seeking affordability and flexibility and businesses aiming to increase sales by offering more attractive payment options.

How no-cost EMI works

No-cost EMI has revolutionised how consumers approach high-value purchases, offering a manageable way to spread costs over time without the added interest burden. Here’s a closer look at what is no-cost EMI and how it works, breaking down the process into understandable steps:

  • The offer: Retailers and financial institutions, such as banks, collaborate to provide no-cost EMI options to consumers. This partnership is crucial, as it allows the upfront cost of a product to be distributed over a period, making it more accessible
  • The calculation: When you opt for no-cost EMI, the total payment for the product is divided into equal monthly instalments over the chosen period. The key here is that these instalments do not include any interest
  • The interest waiver: Typically, EMIs include interest charges on the divided amount. However, in no-cost EMI, the retailer offers a discount equivalent to the interest amount, or the bank waives the interest. This arrangement means the cost is effectively split without extra charges. The bank may still charge the interest initially but then offer an instant or subsequent rebate, ensuring the total amount paid remains equal to the product’s price
  • Repayment: Repaying no-cost EMI is straightforward and similar to traditional EMI. You commit to paying the fixed monthly amount via your bank account. Ensuring timely payments is crucial to avoid penalties and maintain a good credit score. Most banks offer easy management of EMIs through their online portals or mobile apps, allowing you to track and complete payments efficiently

Key features of no-cost EMI

No-cost EMI comes with several defining features that make it an appealing option for consumers:

  • Eligibility criteria: Consumers must typically hold a credit or debit card from select banks or financial institutions that offer no-cost EMI schemes. Some retailers may also have specific requirements or partnerships with finance companies
  • Tenure options: Tenure for no-cost EMI can range from 3 months to 24 months, offering flexibility to choose a repayment period that suits one’s financial planning. The flexibility in tenure allows consumers to manage their monthly budgets more effectively
  • Product range: No-cost EMI schemes are usually available for a wide range of products, especially high-value items like electronics, appliances and furniture. It broadens the accessibility of premium products to a larger audience

Benefits of opting for no-cost EMI

  • For consumers

  • Accessibility to high-value purchases: No-cost EMI breaks down the cost barrier, making expensive products more accessible to consumers
  • Manageable monthly payments: Consumers can manage their finances without feeling the pinch of a lump-sum expenditure by dividing the total cost into interest-free monthly payments
  • For retailers

  1. Increased sales: Offering no-cost EMI can significantly boost sales by encouraging consumers to make purchases they might otherwise defer
  2. Customer attraction: Retailers that provide no-cost EMI options can attract a wider customer base, including those who are cautious about bigger purchases
  3. Encourages upgrading: By eliminating immediate financial strain, consumers are more likely to opt for higher-priced items, increasing the average transaction value

No-cost EMI presents a win-win situation for consumers and retailers, enabling the former to affordably acquire desired products while helping the latter drive sales and customer satisfaction.

Points to consider before opting for no-cost EMI

A no-cost EMI plan can be enticing, but it’s important to weigh several factors first to ensure your financial health and goals:

  • Checking eligibility and terms & conditions: Different banks and retailers may have specific eligibility criteria for no-cost EMI options. It’s crucial to fit these requirements ahead of time. Additionally, understanding the terms and conditions in detail can prevent any surprises down the line
  • Understanding the impact on credit score: Remember, although it’s a no-cost EMI, it’s still a form of credit. Late payments or defaults will impact your credit score, so consider your ability to meet the monthly payments over the term of the EMI
  • Evaluating the offer’s value: Not all no-cost EMI offers are beneficial. Evaluate if the offer genuinely adds value or if you’re better off waiting for a sale or saving up for the purchase. Sometimes, the allure of an EMI can make us commit to purchases we don’t need

How to choose the right no-cost EMI offer?

With multiple no-cost EMI offers available, choosing the right one can make an essential difference in how beneficial the deal is for you:

  • Tips on comparing different no-cost EMI offers: Don’t settle for the first offer you come across. Compare across other platforms, banks, and retailers. Look at the tenure, processing fees and credibility of the financial institution or retailer offering the EMI
  • Importance of reading the fine print: Reading the fine print helps you understand the total payable amount, any penalties for prepayment or late payments, processing fees and conditions under which the offer may be revoked. It ensures you’re fully informed about your commitments and the product’s actual cost over time

Choose the best no-cost EMI payment solutions

Ready to explore the world of no-cost EMIs? Do your research, compare offers and make an informed decision. With careful planning, no-cost EMIs can be a valuable tool for managing your finances and making those desired purchases without breaking the bank.

For those looking into no-cost EMI options, Pine Labs offers innovative solutions catering to consumers and retailers. Their products, designed with transparency and flexibility in mind, support informed purchasing decisions, ensuring you choose wisely and within your means. Explore Pine Labs’ offerings to see how they can fit into your financial planning.

ThePrint ValueAd Initiative content is a paid-for, sponsored article. Journalists of ThePrint are not involved in reporting or writing it.

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