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Wednesday, December 31, 2025
TopicSocial media marketing

Topic: social media marketing

The journey of meme—from WhatsApp to billboards, police posts to matrimony ads

In the world of ‘no such thing as bad publicity’, riding on a cringe meme is a good marketing move. But before VIPShaadi.com joined the trend, Bengaluru and Delhi police wrote the memo.

2 SMM Panel That Will Grow Your Account the Fastest; SMM Panels for Instagram, Twitter (X), TikTok and Youtube

Social media platforms are extremely important in today's digital world for organizations, enterprises, and individuals alike. However, succeeding on social platforms, boosting your following...

On Camera

Bareilly birthday party attack puts all friendships with Muslims on trial in India

The assumption is simple: A Hindu woman’s proximity to a Muslim man is never neutral. It always requires scrutiny, explanation, and, if necessary, punishment.

2025 was a busy trade year for India. King of Tariffs strain, FTA with New Zealand, UK & Oman deals

The year began with two major trade announcements—opening of negotiations for “first tranche” of a bilateral trade agreement with the US following PM Modi’s visit to Washington.

2025 was Indian Army’s year. New battalions & platoons, embracing next-gen warfare

Amidst a doctrinal shift towards joint theaterisation and greater synergy between the various wings of the forces, the Indian Army in 2025 moved further on its path to Vision@2047.

A year-end Mea Culpa in National Interest—The Army-Islam combo doesn’t kill democracy

Many of you might think I got something so wrong in National Interest pieces written this year. I might disagree! But some deserve a Mea Culpa. I’d deal with the most recent this week.