scorecardresearch
Wednesday, July 30, 2025
TopicIndian advertisements

Topic: Indian advertisements

Karan Johar and Ananya Panday endorsing Rajdhani Besan. Who came up with this PR disaster?

Aishwarya Rai Bachchan and L’Oreal Paris, Virat Kohli and Puma, Ranveer Singh and Pepsi—these pairings click as they create an instant connection.

Clinic Plus campaigns mix haircare with heart. Pregnant mother wishes for daughter in new ad

Clinic Plus’ latest ad, released on Daughter’s Day, takes an old theme and delivers a fresh, emotional twist that hits home. It’s normalising the wish for a girl child.

Punjabi brands have cracked the next advertising war. Big agencies have to catch up

Storytelling on viral Instagram Reels are the most effective. Brands can reclaim what they were in the TV era, but only if they crack the millennial and Gen Z code.

From a rabbit selling ‘papad’ to a pug for phone network, these ‘warm’ ads brought us closer

Dogs to cats and gorillas, the Indian advertising industry has incorporated animals to create impressionable ads that have stood the test of time.

Inside story of how billionaires of big-brand pan masala industry got around an ad ban

Despite ban on advertisement and sale of pan masala and gutka, the industry's biggest brands and barons have thrived by using IPL, fancy commercials and Bollywood stars.

The Rasna girl who stole hearts one ’80s ad at a time

In the 1980s, juice concentrate brand Rasna's ads starred Ankita Jhaveri and a simple, effective tag line — 'I love you, Rasna'.

Tara Sinha — Tough cookie who brought start-up culture to Indian advertising dies at 88

Over a career that lasted more than 50 years, Tara Sinha was known as a pioneer who handled top accounts including Coca Cola, Nestle and Gillette.

Roz khao ande: When a pro-egg campaign was a hit with Indian vegetarians

The 1980s campaign pitched egg as a fun food, and told Indians how they could make several dishes out of it.

Devil’s in the detail: How Onida TV became a household name in the ’80s

Onida’s new TV came when the market was flooded by Sony, BPL and Videocon sets, but it brought home what none of the others could – neighbour’s envy.

Alyque Padamsee, the ad genius who kept advertisements simple and direct

Alyque Padamsee, who died Saturday, was also a theatre personality & played Jinnah to Ben Kingsley’s Gandhi in the 1982 Oscar winner

On Camera

Meghnad Desai was a man of many passions. Marxian economics, politics to Bollywood

Meghnad’s interest went much beyond economics and politics. This is reflected in his writing, particularly after his retirement as a full-time LSE professor in 2003.

Govt’s earlier FDI limit of 74% in insurance sector has remained underutilised, Parliament told

In the latest budget, the FDI limit was increased to 100 percent, but most foreign companies are not buying such large stakes in the Indian insurance sector.

India to get last of Spain-built C-295 next month, focus now on 1st India-made aircraft

New Delhi: The last of the C-295 transport aircraft that is replacing the ageing Avro fleet of the Indian Air Force (IAF) will be...

Modi’s Bharat vs Indira’s India: 11-yr report card of politics, diplomacy, economy, nationalism

As Narendra Modi becomes India’s second-longest consecutively serving Prime Minister, we look at how he compares with Indira Gandhi across four key dimensions.