Clinic Plus’ latest ad, released on Daughter’s Day, takes an old theme and delivers a fresh, emotional twist that hits home. It’s normalising the wish for a girl child.
Storytelling on viral Instagram Reels are the most effective. Brands can reclaim what they were in the TV era, but only if they crack the millennial and Gen Z code.
Despite ban on advertisement and sale of pan masala and gutka, the industry's biggest brands and barons have thrived by using IPL, fancy commercials and Bollywood stars.
Without my phone, I wasn't thinking about capturing some beautiful textiles for my ‘inspiration gallery’. I was fully present, taking in the colours and patterns on display.
SEBI probe concluded that purported loans and fund transfers were paid back in full and did not amount to deceptive market practices or unreported related party transactions.
This is the first major attack on central security forces since last November, when a CRPF jawan was killed and four were injured in an ambush in Jiribam on Manipur-Assam border.
Many really smart people now share the position that playing cricket with Pakistan is politically, strategically and morally wrong. It is just a poor appreciation of competitive sport.
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