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Wednesday, April 8, 2026
TopicIndian advertisements

Topic: Indian advertisements

New Apollo Tyres ad shows childhood journeys of Virat Kohli, Rohit Sharma. Fans are in love

The emotional video is reminiscent of Hero Honda’s ‘Dhak Dhak Go’ campaign in 2011 and Star Sports India’s ‘Won’tGiveItBack’ ad in 2015.

Lahori Zeera is adopting a ‘Red Bull mindset’ to become cooler. No longer a local drink

The new ad for Lahori Zeera is a surreal scene of people drilling holes and cutting up objects. Viewers are hooked.

Dharmendra was the king of everyman advertising, Rajdoot bikes to Ford tractors

Salt-of-the-earth star Dharmendra was the ideal ambassador for brands wanting to win the loyalty of small-town and rural India.

Karan Johar and Ananya Panday endorsing Rajdhani Besan. Who came up with this PR disaster?

Aishwarya Rai Bachchan and L’Oreal Paris, Virat Kohli and Puma, Ranveer Singh and Pepsi—these pairings click as they create an instant connection.

Clinic Plus campaigns mix haircare with heart. Pregnant mother wishes for daughter in new ad

Clinic Plus’ latest ad, released on Daughter’s Day, takes an old theme and delivers a fresh, emotional twist that hits home. It’s normalising the wish for a girl child.

Punjabi brands have cracked the next advertising war. Big agencies have to catch up

Storytelling on viral Instagram Reels are the most effective. Brands can reclaim what they were in the TV era, but only if they crack the millennial and Gen Z code.

From a rabbit selling ‘papad’ to a pug for phone network, these ‘warm’ ads brought us closer

Dogs to cats and gorillas, the Indian advertising industry has incorporated animals to create impressionable ads that have stood the test of time.

Inside story of how billionaires of big-brand pan masala industry got around an ad ban

Despite ban on advertisement and sale of pan masala and gutka, the industry's biggest brands and barons have thrived by using IPL, fancy commercials and Bollywood stars.

The Rasna girl who stole hearts one ’80s ad at a time

In the 1980s, juice concentrate brand Rasna's ads starred Ankita Jhaveri and a simple, effective tag line — 'I love you, Rasna'.

Tara Sinha — Tough cookie who brought start-up culture to Indian advertising dies at 88

Over a career that lasted more than 50 years, Tara Sinha was known as a pioneer who handled top accounts including Coca Cola, Nestle and Gillette.

On Camera

India has enough coal stocks to meet power demand, says govt as war pushes up mining costs

LPG supply eased for more industries, govt says coal gasification is next growth avenue. Centre welcomes US-Iran ceasefire but asks Indians to leave Iran.

Western theatre against Pakistan to be headed by IAF, Northern theatre under Army to focus on China

India's military to get Vice Chief of Defence Staff along with one Theatre Commander from each of three services, it is learnt.

China insulated itself against energy shocks. India is ‘all talk, no walk’

China patiently invested capital, skill and technology in coal gasification. Unlike it, we won’t move from words to action. As crude prices decline, we lose interest.