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Wednesday, January 7, 2026
TopicCampaigns

Topic: Campaigns

Mentos is not saying ‘yes to fresh’. New campaign is a yawn

Despite all the fun Mentos and Ogilvy West promise, the commercial is bland and devoid of any storytelling. And the most important part of an engaging ad—humour—is missing.

On Camera

How artificial intelligence is reshaping terrorism and state security risks

Terrorist groups are increasingly using AI for propaganda, recruitment and attacks, forcing states to rethink security strategies.

2025 marked key point in India’s power sector: Clean energy surge pushed coal power into rare decline

Coal-based power generation fell 3% in 2025 while renewable capacity surged to 40% of India’s installed power mix, according to India Power Sector Review 2025 by CREA.

Bangladesh-Pakistan look to expand ties to defence procurement as Dhaka shows ‘interest’ in JF-17s

Pakistan military said it has assured Bangladesh of fast-tracked delivery of Super Mushshak trainer aircraft during high level defence meet held Tuesday.

A year-end Mea Culpa in National Interest—The Army-Islam combo doesn’t kill democracy

Many of you might think I got something so wrong in National Interest pieces written this year. I might disagree! But some deserve a Mea Culpa. I’d deal with the most recent this week.