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Saturday, January 24, 2026
TopicBournvita

Topic: bournvita

After Maggi ketchup, sugar cut by 14% in Bournvita. Outcry over ‘unhealthy’ packaged food bears fruit

Packages of Bournvita show that it has 32.2 g added sugar now, in comparison to 37.4 g sugar earlier. Earlier, a row had erupted following a video about the product.

FSSAI reconsidering plan to introduce front-of-pack Health Star Rating for packaged food items

In backdrop of Bournvita controversy, food safety regulator has called meeting with stakeholders this month to discuss whether HSR or pictorial warning labels are better idea, it is learnt.

Influencer deletes viral reel highlighting Bournvita’s sugar content after ‘legal notice’ from Cadbury

Taking a dig at the brand’s tagline 'Taiyari jeet ki', Revant Himatsingka had said it should instead be 'Taiyari diabetes ki'. The reel had 12 mn views on his Instagram page alone.

Bournvita Quiz Contest — from radio to tv & digital space, a show that evolved with the times

What began in 1972 as a competition hosted in schools, the show went through several stages of evolution, including one that was hosted by Derek O’Brien.

Byju’s ad shows teachers’ tough love. Reminds me of Sergeant Hartman from Full Metal Jacket

The Byju’s ad looks similar to the classic Bournvita ad campaign, Taiyari Jeet Ki, where parents can be seen aggressively training their kids.

How Indian postal service officers keep beating IAS, IPS to top posts

A selection of the best news reports, analysis and opinions published by ThePrint this week

Health drinks like Bournvita, Horlicks give your kids more sugar & hardly any nutrition

Malt-based drinks like Bournvita, Complan & Horlicks are top supplements in India, especially for children, but growing awareness, stricter norms may put an end to that.

On Camera

Controversial dog-walker IAS Sanjeev Khirwar is back in Delhi. What happened to his wife?

In 2022, athletes claimed they were asked to wind up training early at Thyagraj Stadium so that the IAS couple could walk their dog. Then came the memes and public outrage.

IndiGo profit plunges 78% as Dec meltdown with 3k flight cancellations takes a toll

Net income for InterGlobe Aviation Ltd slipped 78 percent to Rs 5.5 billion for the three months ended Dec 31 compared with the year-ago period.

Rafale saga: 25 yrs of detours, deadlocks & political hesitation. Now IAF getting what it always wanted

Instead of buying more Mirages outright in early 2000s, the requirement was tweaked in favour of a medium-weight, multi-role fighter with Mirage-like performance. 

Pakistan se azaadi. Grow up India, stop giving it prime real estate in your psyche

Pakistan not only has zero chance of catching up with India in most areas, but will inevitably see the gap rising. Its leaders will offer its people the same snake oil in different bottles.