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Saturday, March 28, 2026
TopicBournvita

Topic: bournvita

After Maggi ketchup, sugar cut by 14% in Bournvita. Outcry over ‘unhealthy’ packaged food bears fruit

Packages of Bournvita show that it has 32.2 g added sugar now, in comparison to 37.4 g sugar earlier. Earlier, a row had erupted following a video about the product.

FSSAI reconsidering plan to introduce front-of-pack Health Star Rating for packaged food items

In backdrop of Bournvita controversy, food safety regulator has called meeting with stakeholders this month to discuss whether HSR or pictorial warning labels are better idea, it is learnt.

Influencer deletes viral reel highlighting Bournvita’s sugar content after ‘legal notice’ from Cadbury

Taking a dig at the brand’s tagline 'Taiyari jeet ki', Revant Himatsingka had said it should instead be 'Taiyari diabetes ki'. The reel had 12 mn views on his Instagram page alone.

Bournvita Quiz Contest — from radio to tv & digital space, a show that evolved with the times

What began in 1972 as a competition hosted in schools, the show went through several stages of evolution, including one that was hosted by Derek O’Brien.

Byju’s ad shows teachers’ tough love. Reminds me of Sergeant Hartman from Full Metal Jacket

The Byju’s ad looks similar to the classic Bournvita ad campaign, Taiyari Jeet Ki, where parents can be seen aggressively training their kids.

How Indian postal service officers keep beating IAS, IPS to top posts

A selection of the best news reports, analysis and opinions published by ThePrint this week

Health drinks like Bournvita, Horlicks give your kids more sugar & hardly any nutrition

Malt-based drinks like Bournvita, Complan & Horlicks are top supplements in India, especially for children, but growing awareness, stricter norms may put an end to that.

On Camera

What happens after the tomato snatches the cauliflower’s husband. The world wants to know

It’s not the first time a traumatised generation has found refuge in absurdism. In 2026, we’re watching the amusing hallucinations of a sinister all-knowing machine.

Indian govt says will borrow Rs 8.2 trillion in first-half of next fiscal year

The administration trimmed its gross borrowing program to 16.09 trillion rupees from 17.2 trillion rupees announced in the budget on Feb. 1.

India greenlights procurement of 5 more S-400 air defence systems from Russia

In FY 2025-26, AoN for 55 proposals amounting to Rs 6.73 lakh cr has been accorded by DAC. Both the quantum of AoN given and capital contracts signed, so far, have been the highest in any FY.

Gulf war exposed India’s fragilities. It’s time for navel-gazing, in the national interest

It’s easy to understand why the government can’t speak the hard truth. When this war ends, as all wars do, India’s interests will lie with both the winner and the loser.