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Sunday, August 10, 2025
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Topic: advertisements

Facebook could pocket $1 billion by showing ads in Instagram’s Explore tab

Sam Unsted -
An analyst says the move indicates how FB continues to find ways to extend revenue by monetizing under-monetized engagement and usage.

New Twitter experiment shows some users many more ads

Kurt Wagner -
Twitter is running an experiment with ad load which could be a way to sustain revenue growth despite a declining user base.

ECE bulb hi laana: How a boring brand name got etched in Indian memory

Mahua Venkatesh -
The TV ad of ECE bulbs featured actor Kanwarjit Paintal and the jingle hit an amazing chord with viewers.

The modern Indian woman deserves better advertisements

Prasoon Joshi -
Advertising has typically endorsed the idea of the 'ideal woman', but that's slowly changing as women reclaim their sexuality and agency in society today.

Railways to implement goods-for-ads barter system on trains

Ananya Sengupta -
The Railways has decided to offer publicity on trains for goods and services on a trial basis.

Smriti Irani, you’re banning the wrong ads

Nandita Singh -
There are already multiple ads that perpetuate sexist stereotypes and have questionable content. 

Not always a stroke of genius: Decoding decades of Indian advertisements

Talha Ashraf -
The book traces decades of Indian advertisement, what went behind their making, and how it relates to changing public psyche and economics of the times.
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On Camera

YourTurn

Opinion

Bank nationalisation will be a blow to India’s mixed economy, lead to totalitarianism: Phiroze Shroff

Phiroze J Shroff -
If banks were to be nationalised, politicians would start interfering with bank officials and put undue pressure on them, Prof Shroff wrote in 1963.

Dharali floods a wake-up call for IMD, NDMA to buck up—the Himalayan region is vulnerable

Buying Russian oil, misreading Trump—3 points will define India’s next energy strategy

Economy

Go Swadeshi—RSS affiliate SJM calls for boycott of US firms Amazon, Walmart after Trump’s tariff hike

Neelam Pandey -
New Delhi: The day after the US imposed a 50 percent trade tariff on India, RSS affiliate Swadeshi Jagran Manch (SJM) has made an...

Defence

Secret to Pakistan aircraft losses in Op Sindoor could lie in Martin-Baker’s ejection seats records

Snehesh Alex Philip -
New Delhi: On 7 May this year, as India and Pakistan entered into what was to be an 88-hour conflict, British firm Martin-Baker, which...

National Interest

Modi’s ready to risk it all for farmers. Farm reform can answer Trump with new Green Revolution

Shekhar Gupta -
Standing up to America is usually not a personal risk for a leader in India. Any suggestions of foreign pressure unites India behind who they see as leading them in that fight.

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