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Wednesday, September 18, 2024
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Book Excerpts

Wives and supermodels—How IndiGo marketed to men in sales, IT, and consulting

In 'Sky High: The Untold Story of IndiGo', Tarun Shukla narrates how IndiGo's branding set it apart from other airlines when it was launched.

Chirus, Anals to Thadous — the origin stories of Manipur’s ethnic communities

In 'How The World Was Born', Lopamudra Maitra recalls 108 glorious creation tales and myths from all corners of India.

Why Manmohan Singh’s India was similar to the failing Weimar Republic

In 'The Republic Relearnt', Radha Kumar looks back at Indian democracy. She writes that it has been repeatedly punctured prior to the Emergency and many times since.

Safdar Hashmi’s first major play wanted ‘people to vote Communist’. Thousands turned up in UP

In 'Safdar Hashmi: Towards Theatre for a Democracy', Anjum Katyal chronicles the contributions of a politically charged artiste to Indian Theatre.

Mughals didn’t bring kababs to India. They existed in 12th century Banaras

From the ghats and religiosity to its weavers and food, Vertul Singh explores Varanasi's culture and history in ‘Banaras’.

The business of dreams — photographs from the studio of Suresh Punjabi

The story of Suresh Punjabi — his upbringing, influences and the portraits he produced at Suhag Studio in Nagda, Madhya Pradesh, in the 1970s and 80s.

How Naga Kargil hero Neikezhakuo Kengurüse became his Company’s Nimbu Saab

'Nimbu Saab: The Barefoot Naga Kargil Hero' by Neha Dwivedi, Diksha Dwivedi, and Neingutoulie Kenguruse is a biography of Captain Neikezhakuo Kengurüse.

MK Raina visited his mother in a Srinagar hospital. It was treating militants in the night

In his book, 'Before I Forget: A Memoir', MK Raina narrates his visit to his mother, who was admitted to a hospital in Srinagar.

We went to rural India with a ‘let’s teach them’ attitude. Then it reversed: Aruna Roy

In her memoir, 'The Personal is Political', Aruna Roy supports the argument that leaders can be identified in rural areas and empowered with skills.

Constant ‘superwoman’ pursuit can affect your menstrual health. Find space for self-care

In 'Menstruation: Moon, Men and More' Nirmala Gowda Nayak challenges misconceptions about menstruation and advocates for a respectful, holistic understanding of it.

On Camera

IAS, IPS reshuffle won’t do. Mamata Banerjee must change advisors, improve MLA connect

The RG Kar incident became the nucleus around which public angst against years of rot coalesced; as a former street fighter, the CM needs to worry about her MLAs’ lack of ground connect.

Five debt defaults, two NPAs & 100% value erosion. MTNL barrels towards a major financial crisis

Since 2019, govt has pumped Rs 3.22 lakh crore into MTNL & BSNL. Both remain in losses. MTNL has begun to default on loans & bond payments, possibly the first large PSU to become NPA.

Did Captain & fiancée ‘attack’ cops or were they ‘manhandled’? Army to take up case with Odisha authorities

While police are quoted as saying that officer & fiancée created fracas & injured four police personnel, Army’s situational reports and his statement present a different picture.

BJP’s Northeast policy has lit new fires & reopened old wounds. And it still won’t blink

Manipur represents BJP’s unique ideological approach to governing Northeast by playing identity politics jiu-jitsu. It hasn’t gone well yet, is getting worse, but the party insists on continuing.