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Saturday, May 24, 2025
TopicParle

Topic: Parle

Health food or not? Hippo toasties, the baked snack that died of an identity crisis

Launched in 2009 and discontinued in 2014 by Parle Agro, Hippo munchies attracted a loyal fan following but failed to continue in the market.

Rola Cola is back, thanks to the power of nostalgia, social media and a sweet price-point

Parle relaunched Rola Cola this week after 13 years thanks to a social media movement #BringBackRolaCola.

‘Livva little hot’ Rekha, a cola war and the zing thing: Remembering Gold Spot

Long before Fanta or Mirinda, the reigning queen of the orange soda market was Parle’s Gold Spot.

On Camera

No competition, have to deliver faster & reliably, says Amazon India V-P of operations

Diving into workings of Gurugram fulfilment centre, Abhinav Singh, V-P (Ops) at Amazon India, offers insights into how company manages logistics, in conversation with ThePrint Editor-in-Chief Shekhar Gupta.

What’s a National Security Strategy & why CDS Gen Chauhan feels India doesn’t need one on paper

In his new book, CDS emphasises that India secures itself through policy & structure, not a written NSS document. Israel never released a formal NSS, he mentions.

Pakistan has a 7-year terror itch. Here’s a two-minus-one-front idea to cure it

Pakistani establishments and their proxies are prone to severe, predictable 7-year-itch. Each step up the escalation ladder buys India about this many years of deterrence on average.