Airtel tapped into nostalgia by featuring actors Neena Gupta and Ashish Vidyarthi, but gave it a modern twist with a script tailored for Gen Z, smartly bridging the gap between two generations.
The ground-breaking character this year is Ammaji in Vishal Bharadwaj’s Khufiya. She is a smart inversion of the usual sanskari, satsang-going Bollywood mother.
Hyundai was never scared of rivals overtaking them last year. But in 2027, the mythical ‘Creta Killer’ may finally emerge. Or it could continue to remain a myth.
IAF is fine with accepting the aircraft with 'must-haves', even if some other steps remain pending, which may take at least another year, it is learnt.
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