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Friday, October 3, 2025
TopicInstagram Reels

Topic: Instagram Reels

Ram temple in Reels—a massive project is on to make Ayodhya cool

The scheduled consecration of the Ram temple in Ayodhya has calcified into something more concrete in the Indian psyche: it’s become a cultural celebration that goes beyond the temple.

Punjabi brands have cracked the next advertising war. Big agencies have to catch up

Storytelling on viral Instagram Reels are the most effective. Brands can reclaim what they were in the TV era, but only if they crack the millennial and Gen Z code.

Shell to Reel to shell. That’s how shy, introverted GenZ are coping with the pressure to post

Be less judgmental on social media. We the introverts want our time in the sun too.

Influencer deletes viral reel highlighting Bournvita’s sugar content after ‘legal notice’ from Cadbury

Taking a dig at the brand’s tagline 'Taiyari jeet ki', Revant Himatsingka had said it should instead be 'Taiyari diabetes ki'. The reel had 12 mn views on his Instagram page alone.

Megha Thakur was no run-of-the-mill pretty face, but an influencer who touched many lives

21-yr-old Indian-Canadian Instagram star and TikTok celebrity Megha Thakur, who died this week, subverted the expectations of a content creator by opening up her mind and heart.

Vikkals were just parodying Tamil songs. Until they found a sweet spot in Instagram reels

Comedy collective Vikkals branded Instagram reels with their take on Tamil culture. Their fanbase has grown, but their parents still struggle to understand this 'new age' content creation.

How to make your Instagram Reels go viral

Reels are 15-30 second videos, which one could use to garner engagement for their business, product or profile.

2020 was the year supreme for Instagram Reels. In 2021, it’s a stale mix of old trends

2021 has been a disappointment. Except for dancing to Badshah's songs or marketing 'Atrangi Re', Reels have lost creativity.

2021’s meme game was simply bleh. Reels have taken over, but it’s not making us LOL

Memes, the beautiful gift of the Internet, the ventilators of an otherwise doomed life, the art closest to a netizen’s heart, are in their final days.

Instagram Reels are the new Billboards. And Badshah’s Jugnu has got people ‘hooked’

From Anushka Sharma and Alia Bhatt to Tiger Shroff and Ayushmann Khurrana — every other A-list celebrity has found pep in the beat of Badshah's Jugnu.

On Camera

Why Modi’s supporters fear ‘proud Hindu’ MK Gandhi and venerate his murderer Godse

Every Gandhi Jayanti, we witness a contradiction in Hindutva position — PM Modi hails ‘beloved Bapu’ while his supporters attack and abuse him.

Nodal officers to fast-tracking NOCs, Kerala govt’s heeding investor concerns, and it means business

As many as 21 policy reforms are under implementation following Invest Kerala Global Summit, as LDF govt works to change perception that the state is not conducive to businesses.

Finnish giant ICEYE to build signature radar microsatellites in India, offers full control to govt

Company builds microsatellites that are smaller, faster, cheaper to produce. ICEYE will develop & launch micro-satellites, hand them over to India, which will have full control & sovereignty.

Something’s hidden in the Oval Office photo of Trump, Munir, Sharif. India must look closely

What Munir has achieved with Trump is a return to normal, ironing out the post-Abbottabad crease. The White House picture gives us insight into how Pakistan survives, occasionally thrives and thinks.