Most content creators in Tulsi have logged off, returning to farms, factories, or unemployment. Falling views, internal rifts, and an inability to adapt to short-form video led to the collapse.
Young Army wives are leveraging public curiosity about cantonment life to build audiences and businesses. #FaujiWife and #SarkariGhar now trend regularly.
Health content is now ubiquitous—scattered across the digital wild west. Onions 'pull toxins through your feet,' while cucumbers supposedly 'cure' glaucoma.
Gen Z Kashmiri Pandits are trying to keep their culture alive on Instagram through recipes, language lessons, cultural snapshots, and community-specific humour.
These days, Nick Booker travels around Delhi in a brightly painted auto-rickshaw driven by Alistair Campbell, an Australian who now lives in India. The expat influencer @indogenius is churning one hit reel after another.
The new influencers are breaking the rules of fashion and no topic is off limits for them. They’re steadily growing in both popularity and views on social media.
The scheduled consecration of the Ram temple in Ayodhya has calcified into something more concrete in the Indian psyche: it’s become a cultural celebration that goes beyond the temple.
For at least a decade, developing countries across Asia and Africa have worried about growing dependent on China. They’re concerned about debt traps, coercive policies,...
French newspaper La Tribune earlier last week indicated that UAE withdrew from deal to fund EUR 3.5 billion. India is looking to order 114 new Rafales, which could include the F5.
China patiently invested capital, skill and technology in coal gasification. Unlike it, we won’t move from words to action. As crude prices decline, we lose interest.
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