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Monday, November 10, 2025
TopicFMCG products

Topic: FMCG products

As Indians buy cheaper products, smaller packs, FMCG sector takes a hit

ThePrint Team -
A selection of the best news reports, analysis and opinions published by ThePrint this week.

India’s millet millionaires are powering a food revolution with bajra bars, sorghum noodles

+ TFP Triya Gulati -
A growing ecosystem of entrepreneurs, evangelists, and incubators is pushing hard to make millets trendy, tasty, and thrifty. Hyderabad is leading the way.

‘Not sure how GDP numbers coming’: Asian Paints CEO points to disconnect with sectoral performance

TCA Sharad Raghavan -
At a time when the government expects the economy to have grown 8% in 2023-24, FMCG companies are struggling to lift sales above low single-digits.

You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here

Shubhangi Misra -
The chips, cola, detergent and namkeen you’re buying are getting more expensive. You’re just not noticing it, thanks to shrinkflation.

‘Washing powder Nirma, washing powder Nirma’: A simple jingle that became earworm for millions

Revathi Krishnan -
Even today, the jingle is so popular that people automatically associate the words 'washing powder' with Nirma. Memes based on it are a staple of the internet.

Off The Cuff with Harsh Mariwala & Prof. Ram Charan

Shivani Rawat -
Harsh Mariwala, Founder and Chairman, Marico and Prof Ram Charan, Business Guru and Author, are our guests in this latest edition of ThePrint's Off...

Ayurveda, FMCG, Covid, controversy — Baba Ramdev and the Patanjali school of marketing

Himani Chandna -
The reaction to Ramdev’s launch of Coronil, which claims to be a ‘cure’ for Covid-19, would be a nightmare for any other company. Not Patanjali, though.

Consumption has long propped up India’s economy, so its decline is cause for alarm

Ila Patnaik -
The macroeconomy appears sombre because of old difficulties like financing and investment, and new ones like consumption demand.

Ramdev’s Patanjali rejects slowdown report, claims demand of its products exceeds supply

Himani Chandna -
CEO Balkrishna says new plants of the firm will ramp up production capacity to Rs 60,000 crore from the current Rs 35,000 crore.

From Google Hangouts to a swadeshi ‘WhatsApp’, this techie is behind Patanjali’s Kimbho

Himani Chandna -
US-based software engineer and former Google techie Aditi Kamal is the brain behind Baba Ramdev-promoted swadeshi messaging app Kimbho.
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Opinion

The govt’s ‘fix’ to speed up insolvency could add at least a year to the process

Bhargavi Zaveri-Shah -
The proposed amendment to the Insolvency and Bankruptcy Code aims to reduce timelines and provide for a mechanism that involves minimal interaction with the court. It fails on both counts.

US to resume nuclear testing—what are India’s choices?

Potassium fertilisers can improve crop yields. Indian farmers must reduce nitrogen usage

Economy

Digital push for grassroots banking: 2 new apps to transform urban cooperative banks for 9 cr users

Udit Bubna -
Cooperation Ministry takes a step towards financial inclusion with Sahkar DigiPay and Sahkar DigiLoan. They will enable faster and seamless access to financial services in small towns.

Defence

‘Let them see’: Putin says new nuclear-powered missiles in the making, in message to Washington

Keshav Padmanabhan -
At a ceremony felicitating Russian military engineers, Putin highlights Moscow’s 'parity' in defence technologies for the next century.

National Interest

Bihar is where politics moves, and everything else stands still

Shekhar Gupta -
Bihar is blessed with a land more fertile for revolutions than any in India. Why has it fallen so far behind then? Constant obsession with politics is at the root of its destruction.

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