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Tuesday, November 5, 2024
TopicDigital Marketing

Topic: Digital Marketing

The journey of meme—from WhatsApp to billboards, police posts to matrimony ads

In the world of ‘no such thing as bad publicity’, riding on a cringe meme is a good marketing move. But before VIPShaadi.com joined the trend, Bengaluru and Delhi police wrote the memo.

‘No engaging in dark patterns’ — Govt body notifies guidelines to curb deception by e-commerce platforms

The guidelines issued by the Central Consumer Protection Authority define 13 types of dark patterns and prohibit their use by any person or platform offering goods or services in India.

CCPA can’t fight online marketing tactics with rules. Teach Indians about ‘dark patterns’ first

Attempts by the consumer affairs ministry to prohibit a prescribed list of ‘specified dark patterns’ can be counterproductive. Product designers can exploit regulatory grey areas.

Best Digital Marketing Companies in India – Top 10 Lists

Digital marketing has become a critical medium for companies to reach potential customers and grow their business, and India is no exception. As the...

Magicpin partners with HROne to embark on its HR digital transformation journey

Magicpin is one such organisation, which runs a digital platform to bring hyperlocal brands and stores to online customers at the lowest costs.

Maby – Application of 4.0 technology in the nails industry

Have you heard that the market for nail care products is expected to reach $11.6 billion by 2027? The market is booming, and it is...

‘Observe, Absorb, and Adapt,’ advises Hiren Panchal, co-founder of Litmus Branding, in his lecture at IIM Udaipur Incubation Centre

Hiren Panchal is a multifaceted creative professional with over 25 years of experience in advertising and branding. He covered aspects of 'Devising Digital Marketing Strategies for Start-ups' in his lecture.

Ytviews is bringing a special platform that will be revolutionary for social media content creators

Ytviews provide real-time viewership and subscribers on platforms such as YouTube, Instagram, Facebook, Twitter, LinkedIn, Snapchat, Spotify, Tumblr and many more.

Best influencer marketing agency in India

An influencer marketing campaign is not just getting mentioned in the digital sphere, it’s about building a strong connection with the target audience & converting that into sales.

Vikas Singal reinvents fascinating digital marketing strategies with thoroughly analysed services

To help businesses overcome their digital marketing drawbacks, professional and experienced SEO consultants such as Vikas Singal have stepped into the game.

On Camera

Trudeau is nursing snakes in his own backyard. Misguided Sikhs in Canada are losing the plot

By turning a blind eye to the snakes in his own backyard, Trudeau is setting the stage for a disaster of epic proportions for his country, his people, and the world at large.

Watch CutTheClutter: Flattening INR-USD rate, and debate on pros and cons of a ‘strong’ rupee

In Episode 1544 of CutTheClutter, Editor-in-Chief Shekhar Gupta looks at some top economists pointing to the pitfalls of ‘currency nationalism’ with data from 1991 to 2004.

India carries out 1st patrol in Depsang since disengagement with China, to take things ‘slow’

While there are patrolling points (PP) 10, 11, 12, 12A and 13 in the Depsang Plains, the patrol in the region Monday was carried out to only one point as decided by India and China.

Xi wanted to teach India about imbalance of power. We should take a budgetary lesson from it

While we talk much about our military, we don’t put our national wallet where our mouth is. Nobody is saying we should double our defence spending, but current declining trend must be reversed.