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Thursday, April 9, 2026
TopicBrand business

Topic: brand business

After steaks & Bibles, brand Trump’s latest offering: smartphone that’s cheaper than an iPhone

US President Donald Trump’s sons have announced launch of Trump Mobile, a mobile service and smartphone brand. On offer is ‘The 47 Plan’ & a smartphone for $499.

OYO couldn’t afford IIT grads but Anuj Tejpal didn’t want a salary. Now he’s worth crores

In ‘Unlocking Unicorn Secrets’, Kushal Lodha and Ishan Sharma captures the entrepreneurial journey of India’s new-age founders and the challenges they faced.

Google launches AI-powered advertiser features in push for automation

Google and other firms have developed novel chatbots that respond to users in open-ended conversations. AI is being deployed to serve advertisers, who contribute to firm's revenue.

Maby – Application of 4.0 technology in the nails industry

Have you heard that the market for nail care products is expected to reach $11.6 billion by 2027? The market is booming, and it is...

PR agency Baden Bower explains how to grow your brand

Baden Bower head journalist Adrian John Ignacio believes a great press release is the secret to positive brand awareness. Analysts agree.

Off The Cuff with Harsh Mariwala & Prof. Ram Charan

Harsh Mariwala, Founder and Chairman, Marico and Prof Ram Charan, Business Guru and Author, are our guests in this latest edition of ThePrint's Off...

On Camera

A stronger Iran has emerged from the rubble. US learned the lesson 40 days late

The US and Israel’s assassinations of Iranian leadership ended up bestowing martyrdom on those killed. Shias saw the deaths as a continuity of martyrdom from the Battle of Karbala.

Data centre gold rush risks blackouts, central electricity body warns states against tripping grids

India’s fast-growing data centre sector may strain state electricity networks; Central Electricity Authority has urged Maharashtra, Andhra Pradesh, Telangana and Tamil Nadu to boost capacity.

Too early to draw lessons from US-Israel & Iran war, India monitoring like a hawk—Navy chief

Indian Navy chief Admiral Dinesh Tripathi said that the ongoing conflict in West Asia illustrates that speed is no longer merely an enabler of warfare but a distinct capability.

China insulated itself against energy shocks. India is ‘all talk, no walk’

China patiently invested capital, skill and technology in coal gasification. Unlike it, we won’t move from words to action. As crude prices decline, we lose interest.