scorecardresearch
Wednesday, August 13, 2025
TopicBrand business

Topic: brand business

After steaks & Bibles, brand Trump’s latest offering: smartphone that’s cheaper than an iPhone

US President Donald Trump’s sons have announced launch of Trump Mobile, a mobile service and smartphone brand. On offer is ‘The 47 Plan’ & a smartphone for $499.

OYO couldn’t afford IIT grads but Anuj Tejpal didn’t want a salary. Now he’s worth crores

In ‘Unlocking Unicorn Secrets’, Kushal Lodha and Ishan Sharma captures the entrepreneurial journey of India’s new-age founders and the challenges they faced.

Google launches AI-powered advertiser features in push for automation

Google and other firms have developed novel chatbots that respond to users in open-ended conversations. AI is being deployed to serve advertisers, who contribute to firm's revenue.

Maby – Application of 4.0 technology in the nails industry

Have you heard that the market for nail care products is expected to reach $11.6 billion by 2027? The market is booming, and it is...

PR agency Baden Bower explains how to grow your brand

Baden Bower head journalist Adrian John Ignacio believes a great press release is the secret to positive brand awareness. Analysts agree.

Off The Cuff with Harsh Mariwala & Prof. Ram Charan

Harsh Mariwala, Founder and Chairman, Marico and Prof Ram Charan, Business Guru and Author, are our guests in this latest edition of ThePrint's Off...

On Camera

Asim Munir wants to be guardian of the Middle East. He’s fated to fail at home

Countering insurgency needs the Pakistan Army to demonstrate a political will that ties leaders at the centre with those in the borderlands. But it may not have the imagination.

Slashing GST on waste can unlock Rs 1.8 lakh crore, high tax hurting circular economy goals—CSE

Centre for Science and Environment in new report makes case for rationalising GST on waste material, saying most informal operators can’t afford high tax & it also hinders recycling.

India, US troops to undertake joint military exercise next month, first after Op Sindoor

21st edition of annual joint military exercise will be held from 1 to 16 September, aimed at sharing military tech, operational best practices & disaster relief coordination methods.

Modi’s ready to risk it all for farmers. Farm reform can answer Trump with new Green Revolution

Standing up to America is usually not a personal risk for a leader in India. Any suggestions of foreign pressure unites India behind who they see as leading them in that fight.