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Saturday, August 9, 2025
TopicApoorva Mukhija

Topic: Apoorva Mukhija

Samay Raina, Apoorva Mukhija show how to use ads for PR rehab. It’s the Astronomer playbook

In India’s influencer-driven, meme-amplified ecosystem, brand endorsements often double up as soft rebranding campaigns.

On Camera

Bank nationalisation will be a blow to India’s mixed economy, lead to totalitarianism: Phiroze Shroff

If banks were to be nationalised, politicians would start interfering with bank officials and put undue pressure on them, Prof Shroff wrote in 1963.

Go Swadeshi—RSS affiliate SJM calls for boycott of US firms Amazon, Walmart after Trump’s tariff hike

New Delhi: The day after the US imposed a 50 percent trade tariff on India, RSS affiliate Swadeshi Jagran Manch (SJM) has made an...

Shadow war over India’s defence procurement on social media raises concerns of dodgy & undue influence

One such website has drawn particular scrutiny for spreading fake stories that have upset not only the Indian but also foreign defence firms by falsely attributing misinformation.

Modi’s ready to risk it all for farmers. Farm reform can answer Trump with new Green Revolution

Standing up to America is usually not a personal risk for a leader in India. Any suggestions of foreign pressure unites India behind who they see as leading them in that fight.