Guwahati, Jun 16 (PTI) Commodity exchange NCDEX on Tuesday rolled out a pan-India campaign aimed at expanding its investor base in smaller cities of the country.
At an event here, the NCDEX commenced its nationwide market access and participation campaign ‘Har Ghar Investor’ programme with Guwahati as its inaugural destination, with the objective that every Indian household must have at least one investor.
NCDEX Managing Director and CEO Arun Raste said the campaign underlines the vision of ‘Equity for Bharat’, making investment avenues accessible, transparent and simple.
“Through this campaign, we aim to empower every household with the knowledge, confidence and access to participate in the regulated financial markets. And Guwahati, a city that represents the ambition, energy and enormous potential of a New Young India, is the best place to begin,” he said.
The NCDEX aims to bring India’s next generation of investors from emerging cities and underserved regions into formal and regulated markets, Raste said.
“As the commercial and cultural gateway to Northeast India, Guwahati represents an entire region whose economic aspirations have long been underserved by formal financial markets,” he said.
Driven by rising financial literacy, growing digital adoption and an increasing appetite for wealth creation through formal investment avenues, the capital city of Assam serves as strategic starting point for a vision which is national in scale but local in its commitment, the MD said.
He said that with SEBI’s in-principle approval for launching equity and equity derivatives, and securing Rs 770-crore funds, NCDEX is well-poised to launch its first offering in the cash segment as a Mutual Fund Platform. PTI TR RBT
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