WhatsApp’s privacy commercials previously struggled to seamlessly incorporate the application’s security features. But this time around, things fell into place for the brand.
The ‘Will of Change,’ campaign, created by Ogilvy Bengaluru, backs its initiative with data — only 7 per cent of daughters receive an equal inheritance through a will.
The ad, announcing Varun Dhawan as Center Fresh’s new brand ambassador, attempts to tap into Gen Z’s mindset of ‘moving on from everything’. The execution, though, seems lazy.
Clinic Plus’ latest ad, released on Daughter’s Day, takes an old theme and delivers a fresh, emotional twist that hits home. It’s normalising the wish for a girl child.
While the ad effectively highlights Borosil’s core promise of preserving the freshness and appearance of food, it walks a fine line that may not sit well with everyone.
Marketing WeWork’s office spaces could have been a boring task. But Fundamental, the creative agency behind the ads, managed to build a relatable campaign.
ACKO has a knack for harnessing famous duos. They brought together Tamil rapper Arivu and Carnatic maestro Sanjay Subrahmanyan for a music video anthem called Chennai Kaaran.
In just a month, the video garnered over 10 million views on YouTube, and a sea of comments praising everything from the storyline and execution to the spot-on acting.
Many offices in Telangana have asked their employees to work from home because of heavy rainfall, but it has become impossible due to the internet outages.
The Navy has always been on board with the theaterisation plan, but the Air Force feels splitting up air assets into several theatre commands is futile & will tie up critical systems.
Putin sees this as a victory. Europeans have decided to deal with Trump on his terms for the sake of the larger Western alliance. We look at the lessons for us in India.
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