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Tuesday, November 11, 2025
TopicInfluencers

Topic: Influencers

‘Feel-good’ content isn’t as ethical as you think. Both creators and consumers are culprits

Renee Barnes -
Holding life-affirming signs to giving homeless cash, videos of 'random acts of kindness' are popular. But consider how they're money-makers too.

Gen Z would rather be YouTubers than astronauts, poll shows. But here’s the dark side

Nina Willment -
The global influencer market was estimated to be worth 13.8 billion dollars in 2021. But underneath the glossy exterior are a host of ugly factors.

GryNow Media – the best influencer marketing platform in India

Kapil Joshi -
Grynow is prevalent for nurturing brand and influencer relationships to produce longer and more successful collaborations.

Uzair Hasan’s outstanding journey as a multi-skilled professional has taken him to the top

PR Spot -
The young man has been inspiring greatness in the digital world with his business ‘Maxum’.

Why we still fall for influencers, salesmen and politicians who lie

Bahador Bahrami -
Influencing is a zero-sum game. More than how to influence people, the question is how to be more influential than others.

Health coach and lifestyle influencer Vinayak Veer to focus on ‘Ironman triathlon’

PR Spot -
Vinayak Veer. who completed his studies of sports medicine from the American College of Sports and Medicine (ACSM) with distinction, has made a significant impact on the sports and health industries of India

Instagram is dead. Reels killed it

Shubhangi Misra -
Reels has become a rabbit hole of bad, patchwork, unimaginative content on loop. It will never be what TikTok was.

Instagram influencers with open DMs aren’t therapists. They should stop acting like one

Shubhangi Misra -
In the wake of Sushant Singh Rajput’s death, empathy flooded the internet. But then an influencer, with zero therapy knowledge, decided to charge Rs 1,500 to hear her fans out.

How social media influencers are adapting to social distancing

Hannah Elliott -
As social distancing crushes retail, dining, and travel, top profiles have seen customary revenue streams drop drastically, even to zero.

Busting treatment myths, English tutorials — look closely, TikTok is more than just cringe

Shubhangi Misra -
People perceive TikTok as a bastion of unemployed youth, but many are actually using the platform to educate others, sustain themselves and use the platform as a career launch pad.
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Opinion

Economy

No more text-heavy ads, wider scope of services—ICAI’s ethics code overhaul to promote Indian CA firms

Udit Bubna -
Open to public feedback until 26 November, the revised guidelines, among other changes, give CA firms more flexibility to advertise & promote their services.

Defence

‘Let them see’: Putin says new nuclear-powered missiles in the making, in message to Washington

Keshav Padmanabhan -
At a ceremony felicitating Russian military engineers, Putin highlights Moscow’s 'parity' in defence technologies for the next century.

National Interest

Bihar is where politics moves, and everything else stands still

Shekhar Gupta -
Bihar is blessed with a land more fertile for revolutions than any in India. Why has it fallen so far behind then? Constant obsession with politics is at the root of its destruction.

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