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Tuesday, December 16, 2025
TopicHutch ad

Topic: Hutch ad

From a rabbit selling ‘papad’ to a pug for phone network, these ‘warm’ ads brought us closer

Dogs to cats and gorillas, the Indian advertising industry has incorporated animals to create impressionable ads that have stood the test of time.

When Hutch sold the idea of a loyal network but instead triggered a pug mania in India

Hutch campaign about a boy and his loyal dog following him, to draw a parallel to the network, was conceptualised by Ogilvy & Mather with the idea of associating emotions to technology.

On Camera

Why district judges almost never make it to India’s Supreme Court

Indian judiciary has a corrosive imbalance between the bar and the bench. Those who supervise the district judiciary do so without the lived experience that is essential for meaningful reform.

India’s merchandise exports to US rising month-on-month despite Trump tariffs, govt data shows

November exports to the US saw 10% growth from the previous month. Overall, in the first 8 months this fiscal, the merchandise exports to the US touched has touched $59bn.

US clears $686-mn package to breathe fresh life into Pakistani F-16s

Of the total package, $649 million will be utilised for additional hardware, software, and support services, and the remaining for Major Defence Equipment (MDE).

India’s top airline just handed sarkar the keys. That’s IndiGo’s real ‘crime’

Don’t blame misfortune. This is colossal incompetence and insensitivity. So bad, heads would have rolled even in the old PSU-era Indian Airlines and Air India.