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Thursday, November 27, 2025
TopicFairness creams

Topic: fairness creams

Dabur Fem’s ad plays on fairness obsession. But it got Indians talking about LGBTQ at least

Dabur Fem's Karva Chauth ad might be rainbow-packaged conservatism. But chatter on LGBTQ+ community is key.

Before Fair & Lovely, there was Afghan Snow ⁠— all about the fairness creams market in India

The fairness cream industry has a long and prosperous history in India, and was estimated to touch Rs 5,000 crore by 2023, until the Black Lives Matter movement hit this year.

Dropping ‘Fair’ from Fair & Lovely won’t erase Indian racism

Johnsons & Johnsons, Hindustan Unilever, and even Shaadi.com, are introspecting their contribution to racism. But re-branding products is not enough.

Army against ‘soldiers’ endorsing pan masala or fairness cream, will vet ads before release

Worried about negative portrayal, Indian Army will now scan all advertisements showing actors in the uniform, and take strong note if any violation is spotted.

Billie razor’s ‘real body hair’ ad is insidious, harmful and exploitative

The ad manages to package and sell the fickle and ephemeral idea of choice to women.

Indian men are swapping ‘tall, dark and handsome’ for ‘tall, fair and debonair’

Men in India have been buying more fairness products, because of which the bleaching cream market in India alone has an annual growth rate of 18%. 

On Camera

Rajnath Singh is discovering India-Pakistan civilisational ties

Even as India, Pakistan have seemed on the edge of war, their intelligence services have often sought to find space to de-escalate tensions and reduce risks for the two countries.

Chhattisgarh pitches state as hub for ‘specialty steel’, nets investment plans of Rs 6,321 crore

Speaking at 2nd Investor Connect, CM Vishnu Deo Sai says 'we have been able to attract a lot of investors.' The focus of the event was the steel sector. 

Asim Munir set to take charge as overall commander of Pakistan military, most powerful Army chief ever

In largest overhaul of military command in 5 decades, Field Marshal Asim Munir set to assume post of Chief of Defence Forces tomorrow, as Army claims primacy in Pakistan armed forces.

A tribute to Tejas. India’s delay culture is the real enemy in the skies

It is a brilliant, reasonably priced, and mostly homemade aircraft with a stellar safety record; only two crashes in 24 years since its first flight. But its crash is a moment of introspection.