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Tuesday, November 5, 2024
TopicFairness creams

Topic: fairness creams

Dabur Fem’s ad plays on fairness obsession. But it got Indians talking about LGBTQ at least

Dabur Fem's Karva Chauth ad might be rainbow-packaged conservatism. But chatter on LGBTQ+ community is key.

Before Fair & Lovely, there was Afghan Snow ⁠— all about the fairness creams market in India

The fairness cream industry has a long and prosperous history in India, and was estimated to touch Rs 5,000 crore by 2023, until the Black Lives Matter movement hit this year.

Dropping ‘Fair’ from Fair & Lovely won’t erase Indian racism

Johnsons & Johnsons, Hindustan Unilever, and even Shaadi.com, are introspecting their contribution to racism. But re-branding products is not enough.

Army against ‘soldiers’ endorsing pan masala or fairness cream, will vet ads before release

Worried about negative portrayal, Indian Army will now scan all advertisements showing actors in the uniform, and take strong note if any violation is spotted.

Billie razor’s ‘real body hair’ ad is insidious, harmful and exploitative

The ad manages to package and sell the fickle and ephemeral idea of choice to women.

Indian men are swapping ‘tall, dark and handsome’ for ‘tall, fair and debonair’

Men in India have been buying more fairness products, because of which the bleaching cream market in India alone has an annual growth rate of 18%. 

On Camera

Trudeau is nursing snakes in his own backyard. Misguided Sikhs in Canada are losing the plot

By turning a blind eye to the snakes in his own backyard, Trudeau is setting the stage for a disaster of epic proportions for his country, his people, and the world at large.

Watch CutTheClutter: Flattening INR-USD rate, and debate on pros and cons of a ‘strong’ rupee

In Episode 1544 of CutTheClutter, Editor-in-Chief Shekhar Gupta looks at some top economists pointing to the pitfalls of ‘currency nationalism’ with data from 1991 to 2004.

India carries out 1st patrol in Depsang since disengagement with China, to take things ‘slow’

While there are patrolling points (PP) 10, 11, 12, 12A and 13 in the Depsang Plains, the patrol in the region Monday was carried out to only one point as decided by India and China.

Xi wanted to teach India about imbalance of power. We should take a budgetary lesson from it

While we talk much about our military, we don’t put our national wallet where our mouth is. Nobody is saying we should double our defence spending, but current declining trend must be reversed.