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Friday, November 14, 2025
TopicBrand image

Topic: brand image

The marketing tricks that have kept Barbie’s brand alive for over 60 years

Barbie’s success reflects US company Mattel’s responsiveness and adaptability to the changing cultural and political discourse in society.

On Camera

10-point guide to Bihar election results: Lalu, Nitish & BJP’s hawk eye

Alliance partners have not lost any vote share. The central message of this election, therefore, is that the rival can’t take away your committed voters. You have to stitch alliances to bring in the “others”.

Wealth nears $99 trillion, still Asia’s rich don’t have succession plans

Much of this wealth is tied to founder-led businesses that employ millions and help anchor regional economies.

Turkey blocks transport of Apache choppers to India through its airspace, new route being worked out

Indian govt officials last month skipped Turkish National Day celebrations in Delhi, in a message to Ankara following its support for Islamabad, particularly during Operation Sindoor.

Bihar is where politics moves, and everything else stands still

Bihar is blessed with a land more fertile for revolutions than any in India. Why has it fallen so far behind then? Constant obsession with politics is at the root of its destruction.