Companies are now retooling everything from products and pricing to logistics and content to reach the vast, price-conscious yet aspirational consumer in India’s smaller towns.
Her saree could easily give Sabyasachi’s Met Gala creation a run for his money. Alia Bhatt’s ‘Garden of Time’ saree was a product of 163 artisans, Tyagi is a one-woman show.
After Ladakh clashes, the ban of Chinese app, Shein launched a thousand Indian memes. Amazon has finally ended women’s long wait with a two-day shopping window.
The US and Israel’s assassinations of Iranian leadership ended up bestowing martyrdom on those killed. Shias saw the deaths as a continuity of martyrdom from the Battle of Karbala.
India’s fast-growing data centre sector may strain state electricity networks; Central Electricity Authority has urged Maharashtra, Andhra Pradesh, Telangana and Tamil Nadu to boost capacity.
Theaterisation, which aims to divide the forces into three theatres with specific areas of responsibility, will become the single most far-reaching reform that the Indian military has witnessed since independence.
China patiently invested capital, skill and technology in coal gasification. Unlike it, we won’t move from words to action. As crude prices decline, we lose interest.
Ms. Das, do you really think people care who is wearing what?
It’s a shame that you think this is what journalism is.
Excellent piece of writing.