New Delhi: The Department for Promotion of Industry and Internal Trade (DPIIT) has partnered with Bhaane Group, a subsidiary of Shahi Exports Pvt Ltd, to launch incubation programs for startups specializing in manufacturing, the Ministry of Commerce and Industry said in a press statement issued Friday.
It added that the initiative aims to nurture new manufacturing entrepreneurs and connect them with international ecosystems.
Bhaane Group, an apparel manufacturer, will leverage its expertise to provide market insights and operational guidance to the selected startups. The collaboration will offer comprehensive support to help startups understand the intricacies of global markets and navigate their journey throughout the startup lifecycle.
Sanjiv, Joint Secretary at DPIIT, emphasised the significance of this partnership, stating, “This collaboration serves a greater good – to nurture a thriving entrepreneurial spirit and strengthen India’s manufacturing landscape.” He highlighted the importance of connecting startups with established companies like Bhaane Group to foster innovation and achieve global success for Indian businesses.
Anand Ahuja, CEO and co-founder of Bhaane Group, echoed this sentiment, stating that global brands are increasingly interested in investing in Indian startups due to the country’s strong position in the South Asian market. He aligned Bhaane Group’s vision with DPIIT’s Start Up India initiative, emphasizing their shared commitment to promoting innovation and global competitiveness among Indian startups.