Fake Bollywood teasers from brands once fooled fans. Now, instead of building anticipation, they get eye-rolls and comments like, 'Let me guess—another ad?'
Attempts by the consumer affairs ministry to prohibit a prescribed list of ‘specified dark patterns’ can be counterproductive. Product designers can exploit regulatory grey areas.
The new guidelines, applicable from 1 September, aim to curb companies misleading consumers about final price, remaining stock, among other 'dark patterns' in online advertising.
No clear central law on what differentiates brand extensions from surrogate ads, other issues like privacy also proving difficult to navigate, self-regulatory body’s CEO says in interview.
The US has turned to the Kurds whenever it has needed allies on ground— in Iraq, in Syria, & now perhaps in Iran. Rarely has it worked out well, either for them or the region.
Other key promises in the budget include AI- and other technology-enabled services for farmers and continuation of the Ladki Bahin Yojana, which will have the same outlay.
IRIS Lavan was in the region for the International Fleet Review held last month and ‘sought urgent docking in Kochi citing technical issues,’ it is learnt.
Trump has ushered in the age of humiliation. His method is to push around America’s friends rudely and publicly. He knows none of them can afford to fight back.
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