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Tuesday, September 30, 2025
TopicASCI

Topic: ASCI

Digital space hosts lion’s share of misleading healthcare ads, majority on sexual wellness

Healthcare sector accounted for a maximum 19% or 1,569 of 8,229 advertisements scrutinised by ASCI during 2023-24. Nearly 86% of drugs found illegal were on digital platforms.

Ad body ASCI tightens norms, cautions social media influencers over misleading endorsements

The ASCI has also expanded the definition of a 'celebrity' to include notable personalities like doctors, authors, activists, educationists, etc.

Ads for charitable causes shouldn’t make viewer feel ashamed for not contributing, say new ASCI norms

Advertising Standards Council of India also says such ads must not disrespect dignity of those on whose behalf appeal is made & not mislead consumers or cause them unjustified distress.

Drip pricing, false urgency — ASCI releases new guidelines to curb ‘dark patterns’ in online ads

The new guidelines, applicable from 1 September, aim to curb companies misleading consumers about final price, remaining stock, among other 'dark patterns' in online advertising.

Govt, ad body mull industry self-regulation to stop unethical ‘dark patterns’ in advertising

In response to manipulative advertisement techniques violating consumer rights, DoCA and ASCI are encouraging platforms to create user-friendly spaces.

80% don’t notice disclaimers, 62% find them too long — why ad body ASCI updated its guidelines

Use of disclaimers must be kept to minimum, say amended guidelines from Advertising Standards Council of India. This comes in backdrop of new govt rules on social media influencers.

Watchdog flags jump in complaints about misleading ads, says education sector ‘most violative’

Social media influencers are also increasingly violating norms, says ASCI, which received 14% more complaints against ads in April-September 2022 than same period last year.

Disguised ads, hidden costs — regulator ASCI now tackling ‘dark pattern’ ad tactics, says its CEO

No clear central law on what differentiates brand extensions from surrogate ads, other issues like privacy also proving difficult to navigate, self-regulatory body’s CEO says in interview.

On Camera

Jana Sangh leader VK Malhotra brought Advani to Delhi, kept the party afloat after 1984 setback

Unlike his colleagues from the time of the BJS, several of whom became governors and held other constitutional posts, Malhotra chose to lead a quiet and simple retired life after the massive 2014 victory of the BJP.

Market regulator SEBI clears Adani Group of impropriety alleged by Hindenburg Research

SEBI probe concluded that purported loans and fund transfers were paid back in full and did not amount to deceptive market practices or unreported related party transactions.

In Nepal, young dreams of serving in Indian Army crash as Agnipath halts a centuries-old tradition

Since 1815, Nepali Gorkhas have served in Indian & British Armies, as well as in Bihar, Bengal & Assam Police. Since Agnipath scheme came in, no Nepal-domiciled Gorkha has enlisted.

Something’s hidden in the Oval Office photo of Trump, Munir, Sharif. India must look closely

What Munir has achieved with Trump is a return to normal, ironing out the post-Abbottabad crease. The White House picture gives us insight into how Pakistan survives, occasionally thrives and thinks.