The message was simple: affordable, fresh vegetables. But the way it was delivered speaks volumes about the advertising industry’s ongoing struggle with ethical storytelling.
The storyline of a heroine falling for a guy just because he wears a Macho underwear is a straight up snoozefest. It trivialises both the characters and the audience's intelligence.
While it’s likely that television, as we know and grew up lovingly with, may evolve or decline in popularity, it is unlikely that it will become completely obsolete.
In the last couple of decades, there have been many debates about the role of advertising and the ethics in advertising. Does advertising manipulate...
Mineral security is no longer just an economic concern but a national security imperative, underpinning the country’s ambitions in clean energy, defence self-reliance, and advanced manufacturing.
Mini deal will likely see no cut in 10% baseline tariff on Indian exports announced by Trump on 2 April, it is learnt, but additional 26% tariffs are set to be reduced.
India-Russia JV is also racing to deliver 7,000 more AK-203 assault rifles by 15 Aug. These are currently being made with 50% indigenisation and this will surge to 100% by 31 December.
BJP has no dynastic succession, at least not at the top. You can trace this back to Vajpayee-Advani era. This act of spotting, empowering younger talent is even more striking with the choice of BJP presidents.
Sickest ad I have ever come across. ….. Must be from a sick mind.