New Delhi: The Swachhata Hi Seva (SHS) Campaign 2024, organised by the Department for Promotion of Industry and Internal Trade (DPIIT), saw the transformation of 519 Cleanliness Target Units (CTUs) across India. This campaign was also to improve the lives of sanitation workers, a PIB press release stated.
The SHS campaign, which started on 17 September focused on transforming neglected areas lacking significant health and hygiene facilities and aimed to improve the welfare of sanitation workers.
Amardeep Singh Bhatia, the Secretary of DPIIT, took part in various key events, including the Swachhta Run. The Run was flagged off by the Secretary. In addition, a Recreation Club was inaugurated at DPIIT’s Udyog Bhawan by the Secretary.
Participation in Swachh Bharat Diwas was encouraged at the state level, helping to spread the message of cleanliness and responsibility nationwide. To ensure widespread public awareness and engagement, the campaign’s activities were featured extensively in the media, including local newspapers, as part of the larger Jan Andolan for Swachhata.