In a remarkable stride towards growth and expansion, Kidbea, the adored online destination for sustainable bamboo plant-based kidswear, is celebrating a significant milestone. With a steadfast commitment to providing top-quality products for infants and toddlers, Kidbea is thrilled to announce its exciting foray into the world of offline retail. Already achieving success in over 20 Multi-Brand Outlets (MBOs) across the country, in partnership with esteemed brands like BabyAmore and ShopperStop, Kidbea now aims to elevate its offerings by planning the launch of 10+ Exclusive Brand Outlets and an additional 200+ Multi-Brand Outlets by the end of the fiscal year 2023-2024.
Since its inception, Kidbea has been a trailblazer in redefining the shopping experience for parents and children alike. Curating an extensive range of sustainable and eco-friendly products that blend affordability with utmost comfort, Kidbea has captured the hearts of countless families. By expanding its presence into the physical realm, Kidbea seeks to deepen its connection with customers and elevate the joy of shopping through captivating in-store experiences.
Already a well-established presence in 20+ Multi-Brand Outlets, Kidbea’s successful partnership with reputable brands like BabyAmore and ShopperStop has enabled it to offer its carefully selected products to a diverse audience. This existing offline footprint has provided Kidbea with valuable insights into the needs and preferences of parents and children, fueling their determination to expand further.
A pivotal catalyst in Kidbea’s offline expansion journey has been its strategic alliance with The Baby Shop, a prominent destination for baby products. This collaboration has not only accelerated Kidbea’s offline presence but has also paved the way for meaningful partnerships with renowned hospital chains like Cloudnine and Fortis, solidifying its reputation as a trusted and reliable brand.
Mr. Hussain, CEO & Co-founder of Kidbea, expressed his excitement about the venture, saying, “We are thrilled to bring Kidbea offline through our Exclusive Brand Outlets and extended Multi-Brand Outlets. Our successful partnership with brands like BabyAmore and ShopperStop has shown us the immense potential of reaching families in physical spaces. We have been humbled by the love and support we received, which drives us to take Kidbea to more cities, welcoming even more families to experience the joy we have to offer.”
The Chief Marketing Officer & Co-Founder, Swapnil Srivastav, added, “In today’s world, consumers seek a seamless shopping experience across various touchpoints, from curiosity to consideration and trials. While the online medium excels at many of these touchpoints, it may not always be complete. With this in mind, we wanted to provide our customers with an all-in-one experience across all these touchpoints.”
Co-Founder and Chief Product Officer, Aman Kumar Mahto, chimed in, “Our expansion into the offline market represents an exciting chapter in our story. We are excited to create memorable moments with our customers, providing them with even more options to dress their little ones in style.”
With its dedication to sustainability, exceptional products, and customer-centric approach, Kidbea’s offline venture promises to be an extraordinary step forward in bringing delightful and eco-conscious kidswear to families nationwide.
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