“I love shopping. There is a little bit of magic found in buying something new. It is instant gratification, a quick fix.” Rebecca Bloom
Shopping needs no validation, but there are occasions and reasons when not planning a shopping can be a crime. For many, sales are auspicious, they feel like sinning if not purchasing during the festive season when most retailers bring in alluring discounts for consumers. They religiously grab their items as sales are powered to double the fun with discounted purchases. For ages, Diwali was the quintessential and major shopping and gifting season for Indians. It was the season for traditional shopping like festive clothes, accessories, lights, and boxes stuffed with sweets, dry fruits, and nuts to exchange with friends and family. Post-liberalization era of the economy, India saw a new kind of growing job opportunities; the private sector boomed with unprecedented growth in the last 30 years if we just ignore minor hiccups. New corporate culture influenced the day-to-day lifestyle, traditions, and festivities. Christmas shopping is part of a rapidly emerging global culture where boundaries are vanishing globally to celebrate the holiday season. It is a fair opportunity for retailers to capitalize on Christmas, and sale strategies rope in a fair percentage of potential shoppers. Interestingly, the deals benefit both retailers as well as consumers.
Online Christmas and winter holiday sales have become the global model for convenient and affordable shopping. People wait and plan to buy essentials and splurge shopping around December. Online shopping affords you time to browse and act smartly and do proper research before making a final and wise purchase. Like other Indian festivals, Christmas is a time for all sorts of shopping from groceries to electronics. People shop for clothes, accessories, home décor, lights, tableware, special chocolates and cookies, confectionaries to other gifting things for their loved ones.
‘End of Season Sale’, ‘Holiday Offer’, and ‘Festive Sale’ are musical words for a diehard shopper who awaits mega-festive discounts. Hence, holidays are the ideal time for retailers to bring their best foot forward with exciting heavy discounts.
Now, let’s come to online shopping which is more like a luxury to get all your desirable items on your doorstep.
Do you have a problem with crowded stores wherein people selecting things next to you make you unsure about your choice or leave you confused, or ask you from which aisle you picked up your neutral color scarf; or do you get uncomfortable in the presence of an overly pleasant assistant? If this is the case, then online shopping is the right thing for you as it is the most secretive opportunity to make purchases unobserved. The pros of online shopping are uncountable; with each point seeming justifiable to consumers. Online shopping allows you to search multiple online stores while remaining in your comfort zone during a single spending spree. You can purchase your selected list with the convenience of “one-click- shopping.” Imagine standing in a long billing queue and strangest hiccups with every customer they face, while you keep gazing at your watch. Now, imagine this, in your most suitable time while slipping into your adorably comfortable pajamas with a glass of hand-crafted cocktail, you can shop frantically through all the preferable stores available round the clock. Isn’t it rejuvenating for the mind, body, and soul and helpful to bring them in rhythm? There are adorable and notable online stores to satiate your uncontrollable cravings to shop.
Let’s put Malinda Adams’s precious words for shopping this way in the era of online shopping “Three things to remember about shopping are website, website, website.”
Amazon is one of the known giants for online shopping during the festive season of Christmas and New Year. It is the top most reliable online shopping platform in the world, and prepares its sales period carefully to engage all budget shoppers, and usually starts rolling out some of the biggest discounts days well in advance. So, loyal consumers keep an eye out with their desired list of shopping.
Flipkart is another reliable name on the list, an Indian-grown online retail platform that provides high-quality products at affordable prices. The company has a famous yearly sale ‘The Big Billion Days’ in which it provides branded products at some of the lowest prices online.
There are more giants in the online shopping industry, like Myntra is the ultimate shopping destination for fashion and lifestyle. Nykaa is the fastest-growing online retail store for cosmetics and skin care products. TataCliq is an Indian online retail platform for brand stores to help visitors to navigate easily through a wide selection of clothes, watches, shoes, and accessories. eBay is one of the oldest e-commerce platforms that allows users to buy and sell products like sneakers, handbags, electronics, watches, motors, trading cards, & more.
We have got you covered with these online stores & their discount offers in India to suit all of your shopping needs this Christmas and New Year Season. Happy Online Shopping!