Many successful lifestyle and health bloggers may trace their roots back to a specific topic or category. As their viewership, audience reach, and affinity grow, these previously niched bloggers broaden their blog topic verticals in order to reveal more and more of their personal lives with devoted fans who fell in love with their unique blog material.
Rituraj is a fantastic lifestyle and health blogger who currently owns The HealthAndHealthier. With his amazing digital marketing and SEO skills, he has made his website a blockbuster hit. HealthAndHealthier is currently ranked as the #1 health blog in India with a whooping user count of 4 million per month.
Rituraj Pramanik is a 26-year-old Kolkata-based young proficient entrepreneur, digital marketer, and blogger. He is well-known for his Health And Healthier, where he posts about health and lifestyle on a regular basis.
While many at his age are still working or wasting their time looking for work, Rituraj invented something that can give work to others. Rituraj’s idea is to do something unusual so that he can tolerate the group’s outing. He founded HealthAndHealthier to raise public awareness about how fast-paced living affects people’s health. In addition, he has mastered the art of SEO, advertising, Web building, site optimization, and so on. His HealthAndHealthier is sweeping the health, and lifestyle sector and is presently collaborating with 78 Indian businesses. Rituraj is gradually expanding into the worldwide market.
He has accomplished several things, like understanding Google’s algorithm, implementing SEO tactics and getting placed among the top 5 lifestyle blogs in India. He is a Kolkata-based health blogger and digital marketer that focuses on SEO, affiliate marketing, and advertising. He holds pharmaceutical technology credentials as well as Google and Microsoft assessment certifications. He left his job in traditional marketing and sales to pursue a blogging career. He was always drawn to Social Media and loved researching its patterns, which lead him to launch his own company. Despite several failures in the SEO field, he eventually leveraged his knowledge to uncover the secrets of Google ranking. Finally, this resulted in the rise of HealthAndHealthier. From easy mehndi designs to how to overcome regular fitness problems, he talks about everything in his blog.
During his early days as a blogger, he made certain blunders that even seasoned marketers do when they desire results fast. He explains his success mantras, which have helped many businesses develop and flourish throughout time.
In addition, he discusses a few blunders to avoid while launching a digital marketing strategy (especially SEO). Rituraj Pramanik shares three mistakes to avoid in SEO and digital marketing.
Bad Title, tag and description – The title, tag and description of a blog or a vlog matters the most when it comes to ranking. Be it Google or Youtube, these 3 play a major role. Write a catchy proper headline and a description relevant to the content. On top of that use tags/keywords which are extremely relevant to the content. This helps Google understand your topic. Don’t stuff tags and keywords as Google never likes keyword stuffing.
Short Content – Anything that is short is never appraised by Google. Try to make your content to a length of about 900 words minimum. The more the better always. Short content seems spammy to google and as a result Google never tends to rank them.
Copied and plagiarized content – This is the biggest mistake that bloggers generally do when it comes to writing content. Duplicate content or spun content is never appreciated by Google. In fact, if you do this too often Google may even penalize your site. Unique content always gets rewarded by Google. If it’s not today, it will be rewarded tomorrow. So stick to the basics.
His intense attention and diverse work are now a source of motivation for many people striving to get into this industry. Connecting pharmacy and digital marketing has shown to be an extremely effective strategy, suggesting that HealthAndHealthier has a long way to go in the near future.
(ThePrint ValueAd Initiative content is a paid-for, sponsored article. Journalists of ThePrint are not involved in reporting or writing it.)