Tamannaah Bhatia’s item number ‘Ghafoor’ from Aryan Khan’s debut series The Bads of Bollywood has gone viral in a full-blown, echoing-through-the-Internet kind of way. And after watching the video for the umpteenth time, we are left wondering what on earth we are supposed to be ‘getting’.
It’s nothing but the ultimate “jungle call,” thanks to its pulsating EDM beats that feel almost primal, and a hook that’s literally just Ghafoor.
First things first: Ghafoor is the name of a character played by Arshad Warsi in The Bads of Bollywood. He’s an underworld don. In the series, the song is used as a background introduction for him.
But Red Chillies Entertainment didn’t stop there. They also dropped a full-blown promotional video of the song, starring Tamannaah Bhatia, Shakti Kapoor, Gulshan Grover, and Ranjeet.
Sung by Shilpa Rao and Ujwal Gupta, with music and lyrics by Shashwat Sachdev, ‘Ghafoor’ already has over 23 million YouTube views and sits at number 10 on the trending chart. Memes are everywhere, Instagram reels won’t let you breathe, and the single-word chorus has practically become a war cry for partygoers. Even Ed Westwick has joined the fan club, recently spotted vibing to the track at a club.
Let’s get the obvious out of the way: the lyrics. There’s no poetic depth, no metaphorical brilliance, not even basic coherence.
Instead, the words are strung together with the same commitment your cousin puts into assembling IKEA furniture — half-hearted, wobbly, and ready to collapse at any moment.
But the joke is on us. Because just as we roll our eyes at the lyrical disaster, the beat drops — and suddenly we’re nodding our heads like we’ve discovered the anthem of the season. And just like that, ‘Ghafoor’ becomes a cultural moment.
Also read: With Ghafoor, Tamannaah Bhatia has established herself as the new queen of item songs
Beautiful, addictive trash
Now, about the virality. Instagram has eaten this song alive.
It’s everywhere: reels, memes, your friend’s story, even that uncle who still hasn’t figured out how to hold his phone properly.
If nothing else, the song is a perfect social experiment in how low our collective standards can go when something is catchy enough.
‘Ghafoor’ also proves that item songs still have the power to dominate pop culture — only this time with an electronic twist, blending desi sass with global nightclub energy.
And Tamannaah Bhatia? Full credit to her. She sells it. She twirls, stomps, smirks, and throws herself into ‘Ghafoor’ with a conviction too glamorous to ignore.
In the end, ‘Ghafoor’ is not a masterpiece. It’s not even mediocre. It’s trash — beautiful, shiny, addictive trash. And in 2025, fortunately or unfortunately, that’s all it takes to win.
(Edited by Prashant)