Ad & media planning experts say popular teams' lack of success and audience fatigue could be factors behind dip in viewership. But landscape is changing due to other reasons too.
In the midst of war and economic distress, IPL 2022 offers four hours of unadulterated entertainment every evening—that’s more than what Hollywood and Bollywood can do.
15th edition of IPL features 10 teams for the first time since 2011. Many names synonymous with certain franchises have been shuffled around, and there are few clear favourites.
Peter Manuel's ‘Cassette Culture’ showed the booming Bhakti music during the '80s and '90s when Anoop Jalota, Gulshan Kumar achieved success by singing the sanitised Bhajans.
Economists say there are weaknesses in India’s GDP data. But statisticians claim the accusations are based on flawed understanding, saying while GDP has problems, the economists are looking in the wrong places.
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