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Low prices, big hits — over 6.5 million people in India watched films on National Cinema Day

According to Multiplex Association of India, with tickets priced as low as Rs 75, many major chains in the country saw advance bookings being done for National Cinema Day Friday.

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New Delhi: Movie ticket prices in India still seem to wield some influence on people. With multiplexes offering tickets at reduced prices on National Cinema Day Friday, moviegoers thronged cinema halls across the country in huge numbers.

According to the Multiplex Association of India, which represents more than 11 cinema chains in the country, including PVR and INOX, over 6.5 million moviegoers chose to watch movies on National Cinema Day.

More than 400 multiplexes participated on this day, which also marked the reopening of all movie theatres in the country following the pandemic.

Reports had suggested that with prices as low as Rs 75, there were many early bookings in all major chains in India. Movies like Brahmastra broke all records with 600,000 advance bookings last week. Screenings in 3D and IMAX were priced between Rs 150 and Rs 200.

According to the Multiplex Association of India, the first show of the day was screened as early as 6 am to keep up with this unprecedented demand.

Apart from India, countries like the US, UK and some parts of Europe had also celebrated National Cinema Day earlier this month on 3 September, with theatres offering discounted tickets.


Also read: 75 years of Cannes: India is ‘country of honour’ and what this means for our cinema


 

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