Wednesday, 22 May, 2019

Brandma

Illustration by Soham Sen/ThePrint

‘Mera sapna, meri Maruti’ — how a car became the status symbol of a young, working India

Sleek, colourful Maruti 800 was a rock star in India among Ambassadors and Premier Padminis.
Murphy Radio graphic

Murphy Radio and a bonny baby are what pre-TV Indian memories are made of

Murphy Radio and the child on its ads are what Indian memories are made of.
Illustration by Soham Sen/ThePrint

Binaca was a brand that brought toothpaste and music together

Binaca toothpaste ruled at a time when radio was king in India.
Graphic by Soham Sen/ThePrint

Campa Cola was India’s answer to Coca-Cola and was the perfect fit

Campa Cola promised ‘the great Indian taste’ and was young India’s drink of choice.
Ambassador | Illustration by Soham Sen/ThePrint

This car was the original Ambassador of Make in India

Ambassador was the enduring symbol of post-Independence India.
HMT watches | Illustration by Soham Sen/ ThePrint

HMT watch was all about sturdy functionality, and then India changed

HMT’s catchy advertising campaign centred on the ‘unity in diversity’ theme.

On Camera

Dead men talking

Reporting on Lanka's blood-soaked years, I watched names disappear from my notebook.
crash

Budgam friendly fire: Should charge of culpable homicide be on the table in the fog of war?

A senior IAF officer and 3 other personnel could be booked for “culpable homicide not amounting to murder” in the February Mi-17 helicopter downing.

Defence

File photo of commander-in-Chief of Andaman and Nicobar Command Vice Admiral Vimal Verma | By special arrangement

Bimal Verma files petition against KB Singh’s appointment as next Navy chief

He filed a petition in the Armed Forces Tribunal and contended that it should call for the service records of both him and Vice Admiral KB Singh and compare them.
Prime Minister Narendra Modi in Varanasi in 2014 | Commons

Pracharak Modi: The mask you see, is the man you get

India has its first leader who is unapologetic about belonging to the social and political Right. This is how Shekhar Gupta foresaw Modi’s five years in this National Interest within three months of his victory in 2014.