Mumbai (Maharashtra) [India], October 25 (ANI/The PRTree): Mumbai based Entertainment Marketing agency Go Fish Entertainment Pvt. Ltd. has recently completed 16 years in the industry.
Go Fish is one of the leading company in the entertainment marketing industry, which is proficient in delivering services like Celebrity Engagement, Entertainment Marketing Strategy, Content Creation & amplification, Entertainment Media planning and buying, Entertainment PR, and Digital marketing.
The company works closely with the leading advertisers and celebrities depending on their varying requirements, in this vibrant segment of Entertainment marketing.
Go Fish has worked closely with a number of national brands like Havells India, Magic Moments, Lloyd, Standard, 8pm Premium Black, Morpheus, Philips, Asics and many more, as well as international brands likeZ-POP Dream, WWE etc., on various entertainment marketing initiatives.
One of the most challenging and memorable partnerships that Go Fish has been able to secure was helping consumer electronic brand, Lloyd, bring on board power couple Deepika and Ranveer as brand ambassadors. This partnership was the first brand campaign that Deepika and Ranveer collaborated together on, once they were married.
Other ongoing projects that Go Fish has been responsible for, are with Bollywood star Tiger Shroff as brand ambassador for 8PM Premium Black (Music CDs), Actors Kartik Aryan and Jaqueline Fernandez as brand ambassadors for Magic Moments Music Studio, Niddhi Agerwal as the brand influencer for Morpheus – Dare To Dream, Vicky Kaushal for Havells Male Grooming, Shraddha Kapoor for Havells Female Grooming, South Superstar Mohanlal for Lloyd and various others.
International K-pop inspired brand, Z-POP Dream, had its first marketing campaign in India planned and executed by Go Fish. The campaign was very effective, resulting in a 30% increase in app downloads. Go Fish had also executed the Pan India Media Campaign for Magic Moments with Jacqueline Fernandes and Kartik Aaryan.
In the recent past, Go Fish was bestowed the title of being one of the 10 Most Innovative Companies to watch out and the Go Fish Director was given the title of being one of the Top Influential Business Leaders in Entertainment Marketing, by a leading business magazine.
“Over the last 16 years, we have troughed and come back to crest of the wave, by always focusing on creating and reinforcing a delightful experience for our clients, keeping client-relationships and their satisfaction at the core of Go Fish. Our USP lies in creating value to every project and providing strategic solutions to our clients, which has assisted us to stand on the crest of the wave.”Sajay Moolankodan, Director, Go Fish Entertainment Pvt. Ltd.
Sajay further added, “We believe that the best marketing doesn’t feel like marketing. And THAT is what entertainment marketing does for a brand. When done right, it makes the brand feel organic to the content. Which means it becomes easier to relate to (and buy in to) with the very tuned-in and engaged viewers. We truly believe in the power of entertainment marketing and our goal in the coming years is to get the marketeer to start thinking about ways to make their marketing more engaging to consumers using entertainment marketing.”
Over the last 16 years, Go Fish has evolved as a company and has diversified into various businesses like Public Relations, Real Estate, Mar-Tech and Alco Bev. With this diversification and also being at the cusp of changing times, Go Fish has decided to launch a new look with an updated brand logo. This new logo features 4 rays emanating from the brand name wherein, each colour represents a different Go Fish Group company, while the white logo reflects our sense of optimism and calmness.
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